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About the Role
As a Performance Marketing Manager, you will be responsible for our paid campaigns, ensuring predictable qualified leads for our sales team from the budget. You will also shape our general marketing activities.
Responsibilities
- Plan, manage, and optimize paid ad campaigns on LinkedIn and Meta (Facebook and Instagram).
- Manage the advertising budget, test target audiences, ads, and messages, and continuously reduce the cost per lead.
- Set up tracking and conversion measurement, and regularly report on key metrics.
- Develop ad creatives and landing pages, ideally with the support of AI tools.
- Support general marketing activities, e.g., webinars, trade fairs, newsletters, and social media.
Requirements
- Experience in performance marketing, ideally in a B2B environment or with a SaaS company.
- Practical experience with LinkedIn Campaign Manager and Meta Ads Manager.
- Analytical thinking and confident handling of numbers, tracking, and reporting.
- A good feel for ad copy and creatives that generate attention.
- Independent, structured way of working and very good German language skills.
Skills
- Performance Marketing
- B2B Marketing
- SaaS Marketing
- LinkedIn Campaign Manager
- Meta Ads Manager
- Analytical Skills
- Tracking
- Reporting
- Ad Copywriting
- Creative Development
- AI Tools
Location
- Homeoffice nach Absprache
Work Type
- Homeoffice
Experience Level
- Experience in performance marketing
Salary/Compensations
- Ungedeckelte Provisionen
Benefits
- Aktienoptionen
- Firmenlaptop
- Homeoffice nach Absprache
- Ungedeckelte Provisionen
- Firmenevents
- Firmenreisen nach Mallorca oder Österreich
About the Company
- Our AI assistant Vera handles telephony for property management companies: it records concerns, identifies emergencies, and enters everything directly into the management software.
- Over 250 property management companies already rely on HeyVera.