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About the Role
Join an early-stage AI video and software company to build its growth engine from the ground up. You will lead hands-on acquisition and lifecycle marketing, helping bring creative technology products to consumer brands.
Responsibilities
- Own and scale paid campaigns across Google, Meta, LinkedIn, and other social channels for mid-market consumer brands.
- Design, launch, and measure experiments across advertising, landing pages, messaging, and audience segments.
- Build growth processes and marketing infrastructure from the ground up.
- Drive organic growth through SEO, answer engine optimization, email, and lifecycle marketing.
- Partner with Sales and Engineering to align campaigns with product launches and pipeline goals.
- Track campaign performance, manage budgets, and optimize customer acquisition cost and payback.
- Use AI tools and the company's platform to accelerate content and campaign execution, collaborating with a content creator on creative assets.
Requirements
- Four to six years of experience in growth, performance, or demand generation marketing, including hands-on work at an early-stage, high-growth startup.
- Demonstrated success scaling paid acquisition across LinkedIn, Google, Meta, or TikTok, with measurable results; experience with SEO or answer engine optimization is also valued.
- Strong copywriting and messaging judgment, and confidence running experiments from planning through analysis.
- Proficiency with AI tools such as Claude, ChatGPT, or agentic products.
- Experience marketing to consumer brands or consumer goods companies; marketing SaaS, AI, or creative technology products is a plus.
- A bachelor's degree in marketing, business, or a related field is preferred.
- Must be authorized to work in the United States without visa sponsorship.
Skills
- Growth marketing
- Performance marketing
- Demand generation marketing
- Paid acquisition
- LinkedIn advertising
- Google advertising
- Meta advertising
- TikTok advertising
- SEO
- Answer engine optimization
- Copywriting
- Messaging
- Experimentation
- AI tools
- Claude
- ChatGPT
- Agentic products
Location
- San Francisco, California
Work Type
- On-site
- Full-time
Experience Level
- Mid-level
Education Level
- Bachelor's degree
Salary/Compensations
- $140,000 to $185,000
Benefits
- Visa sponsorship is not available