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About the Role
Businesses of all shapes and sizes rely on Google’s unparalleled advertising solutions to help them grow. You bring a passion for sales, knowledge of online media, and commitment to maximize customer success. You act like an owner, move with velocity through change, finding innovative and strategic ways to consistently deliver extraordinary and incremental outcomes for both Google and your customers. You build trusted relationships with customers, uncovering their business needs and translating them into powerful solutions to achieve their most ambitious goals. You achieve as a team with sellers, shape the future of advertising in the AI-era, and make a real impact on the millions of companies and billions of users that trust Google with their most important goals. As an Account Executive on this team, you aren't just selling media; you are the growth architect for the leadership of the world's most prominent OEMs in Canada—visionary brands that are actively redefining the new standard of mobility. With 43% of new car buyers already leveraging AI tools in their purchasing journey, your mission is to elevate our clients from fragmented traditional media spenders into indispensable, AI-powered marketing engines. The automotive industry drives $18 billion into Canada's GDP and supports 600,000 Canadian jobs. If you're eager to shape the industry future, drive impact, and do the most transformative work of your career, your next great opportunity is here. Google's Large Customer Sales (LCS) teams are strategic partners and industry thought leaders to the world's leading brands and agencies. We continuously challenge how customers think about their business and how Google can support growth. We focus on helping these players navigate profound industry shifts and drive outsized business performance by competitively selling Google's full suite of advertising solutions across Search, YouTube, Measurement, and more. As a member of our LCS team, you'll have the unique opportunity to sell at the forefront of technology, collaborating with executives, influencing market-shaping strategies, and delivering tangible results that significantly impact major global businesses and drive the growth of Google.
Responsibilities
- Manage relationships with certified agencies, delivering monthly investment/pacing reports and scaling adoption of metrics by demonstrating success on single test accounts before rolling out across an agency's entire dealer portfolio.
- Plan, coordinate, and present at multi-city OEM Dealer Roadshows across key hubs to drive dealer enrollment and counter emerging market concerns.
- Partner with Google Customer Solutions on monthly Channel Management reviews to ensure eligible dealer accounts are accurately mapped to Large Customer business goals.
- Coordinate with gTech/DTL on scaled monthly reporting, first-party data pipelines, and account security hygiene.
Requirements
- Bachelor's degree or equivalent practical experience.
- 8 years of industry experience in digital advertising, consultative sales, business development, or digital marketing, or 6 years of experience with an advanced degree.
- Experience managing a complex book of business, sales pipeline, and stakeholder relationships across Automotive (Auto) OEMs, regional dealer associations, franchise dealerships, and Certified Digital Advertising agency partners.
- Deep expertise in performance media and modern digital tactics, including Google Search, Performance Max for VLAs, Demand Gen, YouTube, and Google Analytics 4 (GA4) measurement and attribution.
- Demonstrated track record of architecting and scaling centralized dealer marketing programs, co-op funding/compliance frameworks, and first-party data integration with certified agency partners.
- Proven ability to influence and negotiate with executive leadership, develop Joint Business Plans, and deliver high-impact roadshows and workshops at scale.
Skills
- Digital advertising
- Consultative sales
- Business development
- Digital marketing
- Performance media
- Modern digital tactics
- Google Search
- Performance Max for VLAs
- Demand Gen
- YouTube
- Google Analytics 4 (GA4) measurement and attribution
- Scaling centralized dealer marketing programs
- Co-op funding/compliance frameworks
- First-party data integration
- Influencing and negotiating with executive leadership
- Developing Joint Business Plans
- Delivering high-impact roadshows and workshops
Location
- Canada
Work Type
- Full-time
Experience Level
- 8 years of industry experience
- 6 years of experience with an advanced degree
Education Level
- Bachelor's degree or equivalent practical experience
Salary/Compensations
- Canada: $172000 - $176000 (CAD) + 60% bonus target + equity
Benefits
- Benefits at Google
About the Company
- Google's Large Customer Sales (LCS) teams are strategic partners and industry thought leaders to the world's leading brands and agencies.
- We continuously challenge how customers think about their business and how Google can support growth.
- We focus on helping these players navigate profound industry shifts and drive outsized business performance by competitively selling Google's full suite of advertising solutions across Search, YouTube, Measurement, and more.
- As a member of our LCS team, you'll have the unique opportunity to sell at the forefront of technology, collaborating with executives, influencing market-shaping strategies, and delivering tangible results that significantly impact major global businesses and drive the growth of Google.