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About the Role

We are seeking a Senior Manager, Creator Marketing to lead the day-to-day execution of creator programs for a major U.S. fashion and retail brand. This role involves supporting product- and culture-focused campaigns, blending creative vision with operational precision, and managing strategy development, client presentations, budget oversight, and talent negotiations.

Responsibilities

Day-to-day management of creator marketing strategy and execution for a major national fashion and retail client, from planning through launch and wrap.
Drive ongoing ideation and campaign development tied to key cultural moments, seasonal priorities, product stories, and retail activations.
Infuse creator strategy into broader integrated marketing efforts, collaborating closely with PR, creative, paid media, experiential, and external partners.
Build and manage robust creator plans and budgets, with a focus on ROI, quality engagement, and brand impact.
Develop and maintain strong relationships with creators, managers, and talent agents across all tiers, with particular fluency in fashion, lifestyle, and culture.
Manage multiple workstreams with an eye toward quality, timeliness, and stakeholder satisfaction.
Serve as a key client point of contact for workstreams, representing the team’s work with professionalism and strategic insight.
Manage and mentor junior team members, fostering creative thinking and professional development.

Requirements

At least 5 years of relevant experience in creator marketing at an agency, brand, or talent management company.
Hands-on experience working with creators across tiers (nano to celebrity) and platforms (TikTok, Instagram, YouTube, etc.).
Strong contract negotiation and talent management experience.
Experience building strategic briefs, managing content calendars, and driving measurable results.
Ability to use data, audience insights, and platform trends to inform strategy and ongoing optimizations.
Familiarity with developing post-campaign reports and translating insights into actionable recommendations.
Experience collaborating with cross-functional teams (e.g., PR, paid media, creative, experiential, analytics, etc.).
Excellent verbal and written communication skills.
Highly organized, detail-oriented, and proactive in managing multiple workstreams.
Experience with creator discovery and tracking platforms (e.g., Captiv8, CreatorIQ, etc.).
Experience in fashion, retail, apparel, accessories, beauty, or adjacent lifestyle categories, with an understanding of how creators can inspire discovery, consideration, and shopping behavior.
Strong understanding of fashion, lifestyle, and retail trends, including the creators and communities shaping culture across social platforms.
Experience managing creator-led events, shopping moments, and in-person activations.
Strategic understanding of paid media amplification, including boosting, whitelisting, and platform-specific extensions, and how to collaborate with paid teams to optimize creator content performance.
Experience working in fast-moving, culturally responsive environments with frequent campaign and seasonal moments.
Comfort leading high-volume programs with minimal oversight.
Ability to lead strategic presentations to clients and stakeholders.
Empathy-driven leader who builds trust and develops talent.
Strong problem-solving instincts and ability to manage ambiguity with confidence.
Contributes to internal POVs, creator trend briefings, or cross-team thought leadership.

Skills

Creator marketing
Campaign execution
Ideation
Integrated marketing
Creator strategy
Budget management
Talent negotiation
Creator relationship management
Stakeholder management
Client relations
Team management
Contract negotiation
Talent management
Strategic brief development
Content calendar management
Data analysis
Audience insights
Platform trend analysis
Post-campaign reporting
Cross-functional collaboration
Verbal communication
Written communication
Organization
Detail-orientation
Proactiveness
Creator discovery platforms
Creator tracking platforms
Fashion marketing
Retail marketing
Lifestyle marketing
Paid media amplification
Event management
Shopping moment creation
In-person activation management
Presentation skills
Problem-solving
Ambiguity management

Location

U.S.

Work Type

Full-time

Experience Level

Senior
5+ years

Salary/Compensations

$68,000 - $96,000 per year

Benefits

Medical insurance
Dental insurance
Vision insurance
401K
Life insurance
Disability insurance
Paid time off
Travel assistance
Wellness programming
Annual bonuses

About the Company

We are in relentless pursuit of an equitable and inspiring workplace that is respectful of all, reflects and represents the world in which we live, and fosters trust, collaboration and belonging.
DJEH offers a wide range of benefits: medical and dental insurance, 401K, life insurance, disability insurance, paid time off, travel assistance and wellness programing.
DJEH is proud to be an equal opportunity employer and believes in diversity, equity, and inclusion.

Equal Opportunity

We seek applications from all qualified candidates without regard to race, color, gender, sex, age, religion, physical or mental disability, military and veteran status, or any other basis protected by federal, state or local law.
If you require a reasonable accommodation in any part of the employment process, please let us know.