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About the Role
Karla Otto is seeking an Account Manager, Fashion Communications to support agency growth. The role involves day-to-day client management, mentoring junior staff, fostering global office collaboration, building media relationships, and contributing to client strategy and pitches.
Responsibilities
- Day to day client management including direct client contact, demonstrating maturity, professionalism and client awareness, leading on client calls and meetings
- Provide direct line-management, mentoring and sign off for work generated by our Account Assistants/Coordinators including running an efficient sample trafficking process; setting expectations, providing reports and analysis, ensuring attendance at inventory meetings and escalating challenges to service and potential solutions to their senior team
- Forge links with global offices and other divisions that support client uptake of other services and the use of other Karla Otto offices – think globally and horizontally to improve results for the brand and clients
- Build relationships with counterparts at relevant media outlets to gain coverage and utilise relationships to effectively secure results
- Work with Directors to monitor brand advertising partners and identify where brand targets are not being achieved, identify solutions and deliver results
- Take ownership for an agreed element of client strategy and contribute towards the wider overall plan demonstrating industry knowledge and creative thinking
- Support client pitches with confidence, market insight and a strong representation of the Karla Otto brand
- Identify opportunities to integrate other Karla Otto services into existing client scope of work and coordinate with the senior team to pitch add-ons appropriately
- Identifies opportunities to build digital services into client interactions, seeks support from specialist experts and confidently pitches ideas to clients
- Raises digital awareness and opportunities to the wider team by identifying trends and developments that could be included in future client pitches
- Keeps up to date with developments in the influencer sphere and identifies opportunities to suggest suitable influencers for KO clients
- Utilise data and analytics tools (e.g. Google analytics) to monitor the return on investment digital initiatives are providing and make suggestions to improves results were required
- Takes an active interest in trends on social media and is able to talk about these with clients
Requirements
- Proven previous experience in a PR/Communications role
- Overseeing the monitoring and sharing of coverage across print, online and social media
- Enthusiasm and motivation to attend industry events
- Strong top-tier relationships with press and industry peers and developed stakeholder management skills
- Considerate of wider business environment and activities
- Strong communication skills (both written and oral), research, and organization skills
- Ability to work under pressure to meet deadlines and prioritize in a fast paced environment
- Confidence to make suggestions, bring ideas to the wider team that focuses on client experience and work alone or as part of a team
- High level of attention to detail and the ability to present and interpret quantitative and qualitative data
- Positive attitude to challenging situations and a willingness to go above and beyond in the call of duty to complete a project accurately and on time
- Proven negotiation and influencing skills
- Must be efficient in Outlook, Excel and PowerPoint
Skills
- Client management
- Mentoring
- Sample trafficking
- Media relations
- Strategy development
- Digital marketing
- Influencer marketing
- Data analysis
- Social media trends
- Communication skills
- Research skills
- Organization skills
- Negotiation skills
- Influencing skills
- Microsoft Outlook
- Microsoft Excel
- Microsoft PowerPoint
Location
- New York
Work Type
- Full-time
Experience Level
- Account Manager
Salary/Compensations
- $80,000-$85,000
Benefits
- Medical, Dental, and Vision plans
- 401K Employer Match program
- Commuter Benefits
- Paid Time Off including Vacation Days, Personal Days, Sick Days, and additional Comp Days
- Company-wide closure last week of the year
- 10 Federal Holidays Observed
About the Company
- Karla Otto is a globally recognized public relations and communications agency, founded in 1982.
- Offices in 15 key cities across the UK, EMEA, US, and Asia.
- Strong presence in fashion capitals such as Milan, London, Paris, and New York.
- Represents prestigious names in fashion, beauty, and lifestyle.
- Merged with K2 in 2017 to form THE INDEPENDENTS, a global marketing, design, and communications group.
- THE INDEPENDENTS brings together industry leaders committed to innovation, excellence, and thoughtful collaboration across luxury and lifestyle sectors.
- Team of expert strategists, designers, planners and publicists dedicated to delivering exceptional results and establishing long-term partnerships.
- Passionate about the world of fashion, beauty, and luxury.
- Driven by a shared commitment to excellence and a deep understanding of the ever-evolving industry landscape.
- Seeks personalities with positive charisma who are enthusiastic, self-motivated, and have a keen sense of aesthetics.
Equal Opportunity
- Karla Otto embraces and celebrates diversity, inclusivity, and equal opportunity.
- Committed to building a team that represents a variety of backgrounds, perspectives, and skills.
- Provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression.
- Aspires to have a diverse and inclusive workplace and strongly encourages qualified applicants from a wide range of backgrounds to apply and join our team!