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About the Role
As an Analyst, you will focus on driving sales by helping optimize the digital, email, and print programs for the Rejuvenation brand. Key responsibilities include developing and executing the email circulation plan, analyzing performance to identify trends and opportunities, testing of content and marketing messaging, digital campaign budget management and reporting on KPI’s. A successful candidate should have experience in marketing and possess strong analytical skills, and attention to detail. You must have the ability to build strong cross-functional relationships and work in a fast-paced, rapidly changing multi-channel retail environment.
Responsibilities
- Responsible for weekly and ad-hoc email reporting, including customer engagement metrics, trends, test results, campaign performance and creative performance.
- Maintain key tracking documents including email circulation plan and digital spend pacing.
- Track spend, revenue, and KPIs on a weekly basis and make investment recommendations.
- Leverage analytic tools to gather data and make marketing strategy and investment decisions.
- Partner cross-functionally to test all email campaign links for accuracy prior to launch.
- Assist in managing monthly financial forecast and accruals.
- Work with team members, email deployment team, digital execution team, brand marketing, finance, customer analytics, and other cross-functional groups.
- Interact with peers on other Williams-Sonoma, Inc. brands to share best practices and test results.
- Analyze competitive marketplace and follow Marketing trends.
Requirements
- BA/BS Degree in Marketing, Business, or related field or equivalent work experience
- 1+ year of experience in Digital, Email or E-Commerce Marketing
- Enthusiastic and self-motivated with a strong interest in Email
- Ability to lead projects proactively
- Analytical problem-solver with insatiable curiosity
- Ability to see trends and extract actionable insights from data to drive results
- Strong organization and interpersonal skills
- Excellent written and verbal communication skills
- Ability to work in a fast-paced environment with the ability to prioritize, work on multiple projects, and be flexible
- Intermediate to advanced Excel skills (v-lookups, pivot tables)
- Meticulous attention to detail
- Ability to build effective relationships within the team and with cross functional partners & vendors
- Proven track record in managing and optimizing a budget to ROI goals
Skills
- Email Marketing
- Digital Marketing
- E-Commerce Marketing
- Web analytics system experience (plus)
- Excel (intermediate to advanced)
- Budget management
- Data analysis
- Marketing strategy
- Cross-functional collaboration
- Communication skills
Location
- San Francisco, California
Work Type
- Onsite (Monday-Thursday)
Experience Level
- 1+ year of experience
Education Level
- BA/BS Degree or equivalent work experience
Salary/Compensations
- $72,000 - $80,000
Benefits
- A generous discount on all WSI brands
- A 401(k) plan and other investment opportunities
- Paid vacations, holidays, and time off to volunteer
- Health benefits, dental and vision insurance, including same-sex domestic partner benefits
- Tax-free commuter benefits
- A wellness program that supports your physical, financial and emotional health
- In-person and online learning opportunities through WSI University
- Cross-brand and cross-function career opportunities
- Resources for self-development
- Advisor (Mentor) program
- Career development workshops, learning programs, and speaker series
About the Company
- Founded in 1956, Williams-Sonoma, Inc. is the premier specialty retailer of high-quality products for the kitchen and home in the United States.
- Our family of brands are Williams Sonoma, Williams Sonoma Home, Pottery Barn, Pottery Barn Kids, Pottery Barn Teen, Rejuvenation, West Elm, Mark & Graham, Outward, and GreenRow.
- We offer beautifully-designed, stylish and functional products for every area of the home.
- We're a multi-brand, multi-channel, global enterprise supported by state-of-the-art technology and talented teams.
Equal Opportunity
- Williams-Sonoma, Inc. is an Equal Opportunity Employer.
- Williams-Sonoma, Inc. will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the San Francisco Fair Chance Ordinance, or other applicable state or local laws and ordinances.