Head of GTM at Blossom Health | NY, US | Rezi

Head of GTM at Blossom Health

Head of GTM

Blossom Health · NY, US

Yesterday

Head of GTM

Blossom Health · NY, US

a day ago
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About the Role

Blossom Health is seeking a Head of GTM, Strategy & Ops to build and lead a critical growth channel focused on partnerships with healthcare providers. This zero-to-one leadership role involves understanding the market, refining the ideal customer profile, testing sales motions, and building a scalable operating playbook and high-performing Clinical Partnerships organization. The role reports directly to the Founder CEO.

Responsibilities

  • Own the Clinical Partnerships strategy, developing and executing plans for growth through relationships with PCPs and other healthcare providers.
  • Engage directly with the market to speak with providers, test approaches, refine the ICP, and understand referral drivers.
  • Build a scalable sales motion, including segmentation, territory strategy, messaging, processes, and operating cadence.
  • Lead the Clinical Partnerships team by setting goals, establishing accountability, and coaching performance.
  • Define and own key performance indicators (KPIs) for provider acquisition, activation, referral volume, patient conversion, territory performance, and channel economics.
  • Drive territory expansion by identifying new markets based on data, opportunity, and field learnings.
  • Collaborate with Growth, Operations, Clinical, Product, and leadership teams to improve the experience for referring providers and patients.
  • Scale the Clinical Partnerships function from an early-stage motion to a major patient acquisition channel.

Requirements

  • Proven GTM success with a strong track record in sales, partnerships, growth, or GTM, demonstrating measurable commercial results.
  • Experience in building, launching, or significantly scaling a GTM motion (zero-to-one experience).
  • Experience in high-growth startup environments, understanding the required speed, ambiguity, ownership, and intensity.
  • Strong leadership skills, including managing high-performing teams, setting goals, coaching, and creating accountability.
  • Strategic and analytical capabilities, comfortable moving between high-level strategy and data analysis for commercial decisions.
  • Player-coach mentality, willing to personally test motions and learn from the market.
  • Strong commercial instinct, understanding sales funnels, conversion, territories, attribution, incentives, and performance management.
  • Exceptional communication skills for building credibility with providers, motivating teams, and communicating with leadership.
  • Relentless ownership, operating with speed and incomplete information to find solutions.
  • Willingness to build rather than inherit.
  • Comfort in developing strategy and executing detailed tasks.
  • High standards for self and team.
  • Data-driven decision-making while acting without perfect information.
  • Energized by ambitious goals, rapid iteration, and significant ownership.
  • Deep care for expanding access to high-quality mental healthcare.
  • Desire to build a function to national scale.

Skills

  • GTM Strategy
  • Operations
  • Sales
  • Partnerships
  • Growth
  • Market Understanding
  • Sales Motion Testing
  • ICP Refinement
  • Operating Playbook Development
  • Team Leadership
  • Performance Coaching
  • Accountability
  • Strategic Planning
  • Analytical Skills
  • Commercial Decision Making
  • Player-Coaching
  • Sales Funnel Management
  • Territory Management
  • Performance Management
  • Communication
  • Ownership
  • Data Analysis
  • KPI Definition

Location

  • New York City, New York

Work Type

  • Full-time
  • Onsite

Experience Level

  • Zero-to-one leadership experience
  • High-growth startup experience
  • Management experience

Salary/Compensations

  • $150,000–$250,000 cash OTE

Benefits

  • Meaningful equity ownership
  • Health, dental, and vision insurance
  • Company card for business expenses
  • Team outings and offsites
  • Unlimited PTO
  • A beautiful, sun-filled, fully-stocked startup office in the heart of Flatiron

About the Company

  • Blossom Health exists to solve the mental health epidemic in America by partnering with psychiatrists to expand access to affordable, timely, clinically-effective mental healthcare.
  • Our AI-native care platform is loved by hundreds of clinicians and thousands of patients.
  • We’re a Series A company with $20M+ raised from Headline, Village Global, and the founders of General Catalyst, Flatiron Health, Sword Health, Fay, Elemy, Zip, Blank Street, Assured, Bridge, Birches Health, and Enzo Health.