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About the Role
Rippling is transforming how businesses operate and is scaling its demand generation engine. As a Senior Field Marketing Manager, you will shape and execute high-impact field marketing programs to build relationships, create demand, generate pipeline, and accelerate opportunities. You will partner with Sales leadership and cross-functional marketing teams to translate business priorities into scalable programs that drive revenue impact. We seek a strategic, results-oriented individual passionate about building meaningful experiences and challenging traditional B2B marketing approaches.
Responsibilities
- Shape and execute field marketing plans aligned with business priorities, sales objectives, and pipeline goals.
- Own programs from planning through execution and optimization.
- Build high-impact programs to generate qualified pipeline, engage target accounts, and accelerate opportunities.
- Develop innovative programs across owned events, third-party conferences, executive experiences, and other field marketing initiatives.
- Manage program budgets, calendars, vendors, and execution while maximizing efficiency and ROI.
- Track key metrics, inform leadership and cross-functional partners, and identify optimization opportunities.
- Develop repeatable playbooks, streamline processes, and experiment with new approaches for greater impact.
Requirements
- Proven expertise in field marketing, understanding how to reach target audiences through events, partnerships, and experiences to generate pipeline and maximize ROI.
- A hacker's mentality focused on improving performance, maximizing efficiency, and scaling successful programs.
- 6+ years of experience in field marketing, demand generation, or event marketing, preferably in a high-growth SaaS or technology company.
- Ability to navigate ambiguity, adapt quickly, take ownership, and find a path forward.
- Strong attention to detail in managing multiple programs, budgets, and priorities.
- A hands-on mentality, willing to do what it takes to get the job done.
- Excellent verbal and written communication skills for engaging with executives, Sales leaders, and stakeholders.
- Bias for speed, thriving in fast-moving environments and making quick decisions to drive results.
Skills
- Field marketing
- Demand generation
- Event marketing
- Salesforce
- Outreach
- Strategic thinking
- Program management
- Budget management
- Vendor management
- Performance optimization
- Communication skills
Location
- US-based
Work Type
- In-office
- Hybrid
Experience Level
- Senior
- 6+ years
Salary/Compensations
- Competitive salary + benefits + equity
Benefits
- Benefits
- Equity
About the Company
- Rippling is transforming how businesses operate.
- The Field Marketing team plays a key role in driving growth by partnering closely with Sales to generate net-new pipeline, accelerate opportunities, and drive measurable revenue impact.
- The team uses creative, high-impact experiences and programs to bring Rippling closer to customers and prospects.
- The team consists of five members spread across the US, collaborating with Sales and cross-functional Marketing teams.
Equal Opportunity
- Rippling is an equal opportunity employer.
- We are committed to building a diverse and inclusive workforce and do not discriminate based on race, religion, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, age, sexual orientation, veteran or military status, or any other legally protected characteristics.
- Rippling is committed to providing reasonable accommodations for candidates with disabilities who need assistance during the hiring process.
- For office-based employees (employees who live within a defined radius of a Rippling office), Rippling considers working in the office, at least three days a week under current policy, to be an essential function of the employee's role.