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About the Role

Deloitte Digital’s Data Science and Analytics practice is seeking creative minds and persistent problem solvers to build and support cutting-edge marketing analytics solutions that help our clients deliver customer value at every touchpoint. This role will work across Marketing, Advertising, Commerce, and Product Innovation functions to support data-driven, analytical decisioning for clients, guiding measurement frameworks, learning agendas, data strategy, and performance analytics.

Responsibilities

Leverage advanced data analytics and visualization tools to map, analyze, and optimize end-to-end customer journeys, identifying key pain points and opportunities to drive enhanced experiences and business growth.
Uncover client’s key business questions, design and execute analysis to address those questions, and demonstrate the impact of recommendations across paid, owned, and earned channels.
Bring a strong background with proven experience in marketing, advertising and commerce analytics, audience discovery and segmentation, measurement, modeling strategy, and data quality.
Bring extensive knowledge across paid, owned, and earned, with a focus of analytical expertise in one or more of the following: omnichannel, media (display, paid search, programmatic, paid social), organic social, social listening/trend identification, site, app, email/Push/SMS - CRM, or voice of the customer/brand studies.
Dive into large datasets, uncovering insights, and providing impactful recommendations to clients leveraging tools like Google Analytics, DV360, Ads Data Hub, Adobe Analytics, Salesforce/SFMC and more.
Transform data into actionable insights through strong storytelling with data designed for executive-level audiences by connecting the dots across channels through data to provide a holistic view of marketing/advertising/commerce efforts.
Create dashboards via Tableau, Datorama, Data Studio, Looker, or other similar data visualization tools.
Support the vision and creation of measurement plans, testing plans, tagging strategies, modeling strategy, and experimentation/A/B testing deployment.

Requirements

2+ years of experience in managing digital marketing/advertising analytics, including marketing mix model and/or attribution solutions for complex, large-scale clients.
1+ years of Adobe Customer Journey Analytics (CJA) experience.
Bachelor’s degree or equivalent professional experience.
Ability to travel 30%, on average, based on the work you do and the client and industries/sectors you serve.
Must be legally authorized to work in the United States without the need for employer sponsorship, now or at any time in the future.

Skills

Marketing analytics
Advertising analytics
Commerce analytics
Audience discovery
Segmentation
Measurement
Modeling strategy
Data quality
Omnichannel analytics
Media analytics (display, paid search, programmatic, paid social)
Organic social analytics
Social listening/trend identification
Site analytics
App analytics
Email/Push/SMS - CRM analytics
Voice of the customer/brand studies
Google Analytics
DV360
Ads Data Hub
Adobe Analytics
Salesforce/SFMC
Tableau
Datorama
Data Studio
Looker
Excel
SQL
Digital analytics
Tag management solutions
Project management
Communication
Leadership
Team collaboration
Executive presence

Location

Atlanta, Georgia, United States
Austin, Texas, United States
Baltimore, Maryland, United States
Boston, Massachusetts, United States
Charlotte, North Carolina, United States
Chicago, Illinois, United States
Cincinnati, Ohio, United States
Cleveland, Ohio, United States
Columbus, Ohio, United States
Costa Mesa, California, United States
Dallas, Texas, United States
Denver, Colorado, United States
Detroit, Michigan, United States
Hartford, Connecticut, United States
Houston, Texas, United States
Indianapolis, Indiana, United States
Jacksonville, Florida, United States
Kansas City, Missouri, United States
Las Vegas, Nevada, United States
Los Angeles, California, United States
McLean, Virginia, United States
Miami, Florida, United States
Milwaukee, Wisconsin, United States
Minneapolis, Minnesota, United States
Morristown, New Jersey, United States
Nashville, Tennessee, United States
New Orleans, Louisiana, United States
New York, New York, United States
Philadelphia, Pennsylvania, United States
Pittsburgh, Pennsylvania, United States
Portland, Oregon, United States
Raleigh, North Carolina, United States
Richmond, Virginia, United States
Sacramento, California, United States
San Antonio, Texas, United States
San Diego, California, United States
San Francisco, California, United States
San Jose, California, United States
Seattle, Washington, United States
St. Louis, Missouri, United States
Stamford, Connecticut, United States
Tampa, Florida, United States
Tempe, Arizona, United States

Work Type

Onsite

Experience Level

2+ years of experience
1+ years of experience

Education Level

Bachelor’s degree or equivalent professional experience

Salary/Compensations

$91,100 to $179,500

Benefits

Discretionary annual incentive program
Opportunities to build new skills
Leadership opportunities
Mentorship
On-the-job learning experiences
Formal development programs

About the Company

Deloitte Customer team empowers organizations to build deeper relationships with customers through innovative strategies, advanced analytics, Generative AI, transformative technologies, and creative design.
Deloitte Digital’s Data Science and Analytics practice is seeking creative minds and persistent problem solvers to build and support cutting-edge marketing analytics solutions that help our clients deliver customer value at every touchpoint.
Deloitte's Advertising, Marketing & Commerce team creates content and experiences that inspire action.
We design and implement technology platforms for personalized marketing across all digital touchpoints, specializing in customer-centric B2B and B2C solutions.
Our in-house agency engages customers throughout their journey, working on projects like AdTech, MarTech, campaign automation, CRM, and lead-to-loyalty orchestration.
Our inclusive culture empowers our people to be who they are, contribute their unique perspectives, and make a difference individually and collectively.
Deloitte’s purpose is to make an impact that matters for our people, clients, and communities.
Deloitte is committed to providing reasonable accommodations for people with disabilities.

Equal Opportunity

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability or protected veteran status, or any other legally protected basis, in accordance with applicable law.
Qualified applicants with criminal histories, including arrest or conviction records, will be considered for employment in accordance with the requirements of applicable state and local laws, including the Los Angeles County Fair Chance Ordinance for Employers, City of Los Angeles’s Fair Chance Initiative for Hiring Ordinance, San Francisco Fair Chance Ordinance, and the California Fair Chance Act.
We consider candidates on merit and that we provide an equal opportunity to eligible applicants.