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About the Role
Lead an experienced SEO team, manage departmental workflows and resources, and ensure high quality in both technical expertise and service delivery. Foster individual development through mentoring and training, act as a sparring partner for the Head of Content & SEO, and independently conduct website audits, develop and implement SEO strategies, and validate optimization potential. Develop strategies for brand visibility in AI search systems and LLM responses, analyze visibility and mentions in AI responses, derive measures, and implement them in client projects. Expand GEO methodology, develop standards and playbooks, and share knowledge within the team. Provide strategic consulting that considers SEO and GEO within the context of client business goals, integrating other marketing channels. Identify recurring SEO and reporting processes and automate them using AI tools and workflows.
Responsibilities
- Lead an experienced SEO team, managing workflows and resources.
- Ensure high quality in technical expertise and service delivery.
- Foster individual development through mentoring and training.
- Act as a sparring partner for the Head of Content & SEO.
- Conduct website audits (on- and off-page) and client projects independently.
- Develop, implement, and validate SEO strategies and optimization potential.
- Develop strategies for brand visibility in AI search systems and LLM responses.
- Analyze visibility and mentions in AI responses and derive measures.
- Expand GEO methodology, develop standards and playbooks, and share knowledge.
- Provide strategic consulting considering SEO and GEO within client business goals.
- Integrate other marketing channels like Paid Search, Paid Social, Display, Content, Digital PR, CRO, and Analytics.
- Identify and automate recurring SEO and reporting processes using AI tools and workflows.
Requirements
- Minimum of five years of experience in SEO consulting, preferably in an agency environment.
- Structured and goal-oriented work style with good people skills.
- First experience in leading or developing employees is a plus.
- Proficiency in all common on-page SEO areas (e.g., index management, crawlability, internal linking, site structure, internationalization, structured data).
- Familiarity with common SEO and Google tools.
- Ability to orient towards client KPIs and business goals, derive measures and priorities.
- Understanding of how LLMs and AI search systems select and cite content.
- First practical experience with GEO, AI Visibility, or LLM monitoring.
- Proficient use of AI tools in daily work and experience in improving processes with AI or automation solutions.
- Excellent communication skills.
- Enthusiasm for search engine optimization and curiosity for new approaches.
- Excellent German language skills (C2 or native level).
- Fluent English language skills.
Skills
- SEO Consulting
- Team Leadership
- Mentoring
- Training
- Website Audits
- SEO Strategy Development
- On-Page SEO
- Off-Page SEO
- GEO Methodology
- AI Visibility Strategies
- LLM Visibility Strategies
- Content Strategy
- Structured Data
- Keyword Research
- Content Research
- Auditing
- Data Preparation
- Reporting Automation
- AI Tools
- Prompt Engineering
- Scripting
- Automation
- Communication Skills
Location
- Berlin Office
- Remote within Germany
- Remote abroad (up to six weeks per year)
Work Type
- Hybrid
- Remote
- Full-time
Experience Level
- Minimum 5 years of experience in SEO consulting
- Leadership or employee development experience is a plus
Benefits
- Flexible work model
- Remote work option within Germany
- Up to six weeks remote work abroad per year
- Free lunch three times a week (including vegetarian and vegan options)
- Individual development plan
- Regular feedback meetings
- Internal and external training opportunities (Peak Ace Academy)
- Flexible working hours
- Part-time options
- 28 vacation days per year
- Additional days off for Christmas Eve and New Year's Day
- Work with international clients
- Corporate benefits portal discounts
- Company pension scheme subsidy (20%)
- Well-equipped office in Berlin (technical equipment, fruit, drinks)
About the Company
- Peak Ace AG is a multi-award-winning digital marketing agency founded in 2007.
- Locations in Berlin, Paris, and Nantes.
- Over 170 employees working on campaigns in more than 25 languages.
- Focus on developing unique digital experiences, including Paid Advertising (PPC), SEO, Content Marketing, Digital Strategy, and specialized AI solutions.
- Provides tailored, high-performance solutions for clients like Airbnb, TUI, and AutoScout24.
- Awarded 'SEO Agency of the Year' and 'Multi-Territory Agency of the Year' in 2023.
- Recognized for company culture with awards like 'Best Agency Culture'.
- Acknowledged for creativity and competence with awards like 'Most Innovative Campaign' and 'Best Use of Search'.