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About the Role
Lyft Ads is building the largest transportation media network, leveraging media to elevate the transportation experience for riders and build a sustainable advertising business. This role supports ad campaign planning and execution, working across teams to ensure smooth operations and improve processes. We seek individuals who enjoy problem-solving, are adaptable, and prioritize customer satisfaction.
Responsibilities
- Support sales team in RFP fulfillment and inventory management, including forecasting ad inventory against goals and checking takeover/events calendar.
- Maintain accurate pitched and booked inventory and campaign data across internal systems and CRMs.
- Manage day-to-day post-sale tasks including contract execution, creative services support, and campaign reporting.
- Coordinate with Ad Operations, Legal, Product, Engineering, and other teams to meet external and internal needs.
- Manage direct ad campaigns via internal planning tools and ad-server, including ticketing, set-up, scheduling, daily pacing, and delivery based on Insertion Order parameters.
- Build regular campaign reports and wrap reports, share insights with advertisers and internal teams, and support measurement studies.
- Coordinate with Lyft Billing on campaign totals and ensure invoices are generated and delivered to advertising partners.
- Join client and agency meetings to build relationships, with the opportunity to take a larger role in client conversations.
- Learn and become an expert in the full Lyft Ads product suite, targeting, and measurement capabilities.
Requirements
- BA/BS degree and 2+ years of experience in digital advertising sales, media planning or campaign management.
- Proficient in Google Suite products, particularly Google Sheets and Drive.
- Exceptional communication, interpersonal, and organizational skills.
- Outstanding attention to detail.
- Ability to multitask and manage several campaigns throughout the ad life cycle.
- Strong analytical and strategic thinking, with the ability to turn data into clear recommendations.
- Self-motivated and proactive in finding new solutions.
- Exposure to ad serving solutions is a plus.
Skills
- Digital advertising sales
- Media planning
- Campaign management
- Google Suite
- Google Sheets
- Google Drive
- Communication
- Interpersonal skills
- Organizational skills
- Attention to detail
- Multitasking
- Analytical thinking
- Strategic thinking
- Ad serving solutions
Location
- New York City area
Work Type
- Hybrid
- In-office
Experience Level
- Associate
Education Level
- BA/BS degree
Salary/Compensations
- $60,800 - $76,000
Benefits
- Great medical, dental, and vision insurance options with additional programs
- Mental health benefits
- Family building benefits
- Child care and pet benefits
- 401(k) plan with company match
- Discretionary paid time off for salaried team members
- 15 days paid time off for hourly team members
- 18 weeks of paid parental leave
- Subsidized commuter benefits
- Monthly Lyft credits
- Complimentary Lyft Pink membership
About the Company
- Lyft's purpose is to serve and connect, cultivating a work environment where all team members belong and thrive.
- Lyft Ads' vision is to build the largest transportation media network, leveraging media to elevate the transportation experience for riders while building an exciting and sustainable advertising business.
- Advertising opportunities include Lyft in-app homepage and in-ride products, off-platform audience extension retargeting, and IRL experiential executions.
- Lyft highly values having employees working in-office to foster a collaborative work environment and company culture.
Equal Opportunity
- Lyft is an equal opportunity employer committed to an inclusive workplace that fosters belonging. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, age, genetic information, or any other basis prohibited by law. We also consider qualified applicants with criminal histories consistent with applicable federal, state and local law.