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Responsibilities
- Enable commercial segment strategies through Salesforce CRM capabilities to track sales activity and manage client relationships.
- Deliver actionable opportunities to acquire new customer relationships and deepen existing ones through behavioral insights into sales platforms.
- Drive business ownership and capability development of the Salesforce CRM platform.
- Partner with commercial and data teams to improve data integrity of client-banker relationships and build a full-relationship view of customers.
- Develop new data sources and measurement capabilities to increase sales effectiveness.
- Build and lead a team of high-performing business analysts, developing talent to increase data capabilities and financial acumen.
Requirements
- Prior experience with business leadership of CRM systems (e.g., Salesforce, Microsoft Dynamics) to enable sales effectiveness.
- Hands-on experience translating business objectives into data needs and building metrics.
- Strong understanding of banking processes, including relationship selling, prospecting, and commercial lending workflow.
- Prior experience working with client-facing teams and internal functions, preferably in financial services or a regulated industry.
- Proven ability to influence and partner at the senior leadership level.
- Demonstrated ability to build and motivate high-performing teams.
- Superior presentation and storytelling skills, customer focus, and ability to work in diverse, cross-functional teams.
- Collaborative approach and ability to partner effectively with business, data, and technology teams.
- Advanced knowledge of CRM platforms, especially sales-enabling and data/analytics capabilities.
- Demonstrated record of influencing others through consensus building in a cross-functional environment.
Skills
- Salesforce CRM
- Data Analysis
- Business Analysis
- Process Leadership
- Team Leadership
- Financial Acumen
- Presentation Skills
- Storytelling
- Customer Focus
- Cross-functional Collaboration
- Consensus Building
Experience Level
- Minimum of 7 years working in a business analysis or process leadership role with hands-on experience in leading enterprise systems, delivering data and insights through CRM platforms.
- Experience building and/or managing a team.
Education Level
- Bachelor's degree in Finance or a quantitative discipline, such as Data Science, Mathematics, Business Analytics, Econometrics, Engineering, Sciences.