Director of Creative and Comms at Magic Spoon | NY, US | Rezi

Director of Creative and Comms at Magic Spoon

Director of Creative and Comms

Magic Spoon · NY, US

2 days ago

Director of Creative and Comms

Magic Spoon · NY, US

3 days ago
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About the Role

Magic Spoon is seeking a Director of Creative and Comms to enhance the brand's cultural presence and manage its visual and auditory identity across all platforms. This is a hands-on, working manager role focused on execution and team leadership.

Responsibilities

  • Lead creative and execute work, including social posts, copy, and PR kits, in partnership with the Graphic Designer.
  • Art direct the team to maintain a consistent and unmistakable brand identity.
  • Generate both big and small ideas, determining the appropriate approach for different situations.
  • Lead and develop a team of three: Graphic Designer, Social Media Manager, and one open role.
  • Manage social media strategy, including formats, trends, and rapid responses, with the Social Media Manager.
  • Oversee PR and earned media efforts, including managing agency partners.
  • Develop and expand the influencer and affiliate network.
  • Identify cultural trends and translate them into actionable brand initiatives.
  • Collaborate with Brand & Innovation and Growth teams on the marketing calendar.
  • Manage freelancers and external partners, and oversee the creative budget.
  • Provide hands-on graphic design support for social media and launch campaigns.
  • Partner with Brand & Innovation and Growth on the marketing calendar.

Requirements

  • Minimum 8-10+ years of experience in social, communications, influencer, PR, creative, or brand marketing.
  • At least 3 years of experience managing people.
  • Proven experience as a working manager, setting direction while contributing significantly to the work.
  • Demonstrated success in making brands culturally relevant and generating buzz.
  • Strong creative judgment and an understanding of cultural relevance.
  • Experience leading PR and earned media, either directly or through agencies.
  • Experience building influencer and creator programs beyond one-off paid collaborations.
  • Comfort with rapid execution and decision-making with incomplete information.
  • A clear perspective on internet culture, social platforms, and creator dynamics.
  • Strong collaboration skills and ability to integrate with other departments.
  • Hands-on graphic design skills with a portfolio showcasing personal work.
  • Authorization to work in the United States; sponsorship is not provided.

Skills

  • Graphic design
  • Copywriting
  • Art direction
  • Social media management
  • PR
  • Earned media
  • Influencer marketing
  • Affiliate marketing
  • Creative strategy
  • Team leadership
  • Budget management
  • Trend analysis
  • Cultural trend identification
  • Collaboration
  • Motion graphics (nice to have)
  • Video editing (nice to have)

Location

  • NYC (preferred)
  • Remote (for the right candidate)

Work Type

  • Hybrid (3 days in office preferred in NYC)
  • Remote

Experience Level

  • Director
  • 8-10+ years experience
  • 3+ years management experience

Salary/Compensations

  • $150,000-$170,000

Benefits

  • Competitive salary & equity
  • Bonus eligibility
  • 100% covered Health, Vision, Dental insurance
  • 50% covered Health, Vision, Dental insurance for dependents
  • 401(k) with company match
  • Generous parental leave
  • Flexible vacation
  • Paid company holidays
  • Paid sick leave
  • Catered lunch in office
  • Dog friendly office
  • Unlimited cereal

About the Company

  • Magic Spoon offers reimagined breakfast favorites with high protein and low sugar.
  • Founded in 2019, the company has reached over one million customers online and 20,000 stores nationwide.
  • Magic Spoon is expanding its product line with Protein Oatmeal and Protein Granola.

Equal Opportunity

  • Magic Spoon is committed to building a diverse and inclusive company.
  • All candidates must have authorization to work in the United States.
  • Consideration for employment will be given without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.