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About the Role
The Daily Mail is recruiting an Audience Editor to join their audience team, partnering with wider editorial teams to reach more readers and deepen engagement, on and off platform. This is a fast-paced and dynamic role that requires strategic thinking with excellent communication and analytical skills.
Responsibilities
- Analyze real-time and historical audience and content performance data to identify trends and opportunities for growth and engagement on and off platform.
- Translate data into actionable insights for the newsroom and provide desks with real-time advice on commissioning, optimisation and distribution.
- Monitor search, social and audience trends to spot gaps in coverage.
- Help identify repromotion opportunities and tailor stories for specific audiences, platforms and user journeys.
- Execute experiments aimed at better attracting, engaging and retaining target audiences.
- Assist with planning for daily content and future news events.
- Build strong relationships with editorial teams and work closely with them to implement audience engagement best practices.
- Assist in developing content, distribution, growth and engagement strategies.
- Stay up to date with industry trends and audience engagement best practices.
Requirements
- Experience in audience development, editorial data analysis or journalism, ideally within a subscriptions business.
- Strong analytical skills, with experience using data to inform strategies and decisions.
- Strong storytelling and communication skills, with the ability to collaborate effectively with multiple teams and stakeholders.
- Good editorial judgement and the ability to work and make decisions quickly.
- Knowledge of SEO and content optimisation best practices.
- Familiarity with social media platforms and best practices for engagement.
- Creative problem-solving skills and a willingness to experiment.
Skills
- SEO
- Content optimisation
- Social media platforms
- Data analysis
- Storytelling
- Communication
- Editorial judgement
- Problem-solving
Location
- Daily Mail Headquarters, Derry Street, HSK, London, W8 5HY
Work Type
- Full Time
- Permanent
Education Level
- Bachelor’s degree in journalism, data or a related field
Benefits
- 25 days’ holiday (increasing by 1 per year up to a total of 30)
- Pension plan and life cover
- Discounts on online shopping, dining cards and vouchers
- Access to Employee Assistance Programme
- Onsite gym
- Subsidised canteen
- Onsite nurse and GP clinics
About the Company
- The Daily Mail is recruiting an Audience Editor to join their audience team, partnering with wider editorial teams to reach more readers and deepen engagement, on and off platform.
Equal Opportunity
- We are committed to increasing diversity and maintaining an inclusive workplace culture. We welcome applications from all qualified candidates regardless of their ethnicity, race, gender, religious beliefs, sexual orientation, age, marital status, or disability.
- We are Disability Confident Committed. Please let us know if you require any recruitment documentation in other formats or if you require reasonable adjustments to be made during the recruitment process. Please be assured that any such information will be held separately to your recruitment application and will not be considered as part of the selection process.