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About the Role

The Social Hub is a new global centre of excellence focused on strengthening social media presence across Future's brands. This role will help shape social strategy, drive audience growth, and unlock new commercial opportunities by empowering brands with expertise, tools, and innovative ideas.

Responsibilities

Support the development and delivery of Future’s global social strategy, translating Hub priorities into actionable brand-level strategies, creative opportunities, and recommendations.
Work closely with brand social teams to develop strategies and content supporting audience, brand, and business objectives.
Provide strategic and creative guidance across briefs, ideation, and content development to enhance social output quality and effectiveness.
Collaborate with the Social Media Manager and Analyst to translate performance insights into strategic recommendations and initiatives.
Identify emerging cultural, platform, and content trends, translating them into relevant opportunities for Future brands.
Develop and maintain a cultural and trends calendar, sharing timely opportunities with brands.
Champion creative experimentation and optimisation, testing new formats, storytelling approaches, and platform opportunities.
Support the development of distinctive social franchises, formats, and repeatable creative concepts for scaling across brands.
Collaborate with Video Development to ideate short-form video concepts and explore new creative opportunities for social.
Contribute social-first ideas and platform expertise to commercial pitches, proposals, and pre-sale ideation.
Develop and share social creative frameworks, best practice guidance, and tools to strengthen social-first capability across the organization.
Facilitate workshops, ideation sessions, and training to build social-first capability across brands.
Identify opportunities to adapt and scale successful creative approaches across Future, while preserving individual brand voices and audience needs.
Contribute to the development and adoption of Future-wide social creative standards and best practice.
Maintain a strong understanding of platform developments, audience behaviours, competitor activity, and emerging creative approaches.

Requirements

Significant experience in social strategy, ideally within an agency or a multi-brand organization, working across multiple brands, audiences, or clients.
Proven ability to translate business and audience objectives into effective social strategies and actionable recommendations.
Strong creative thinking, with experience developing social-first content concepts, formats, and franchises that drive audience growth and engagement.
Deep understanding of social platforms, audience behaviours, cultural trends, and emerging content formats.
Experience using performance insights and audience data to inform creative decisions, optimise content, and identify growth opportunities.
Experience collaborating with editorial, social, video, creative, and commercial teams to develop and deliver effective social-first ideas.
Confidence contributing to commercial pitches, proposals, and campaign ideation, using social expertise to identify creative opportunities.
Strong communication and presentation skills, with the ability to influence stakeholders and translate complex ideas into clear, compelling recommendations.
Experience facilitating workshops, sharing best practice, and helping teams develop their social capabilities.
A proactive, curious, and collaborative approach, with the confidence to challenge established thinking and champion new ideas.
Significant experience developing and delivering social media strategies, ideally within an agency or multi-brand environment, with a proven ability to drive audience growth and engagement.
Strong creative thinking and experience developing innovative, social-first content concepts, formats, and campaigns that align with business objectives and audience needs.
In-depth knowledge of social platforms, emerging trends, and audience behaviours, with the ability to use performance data and insights to optimise content and identify growth opportunities.
Proven experience collaborating with cross-functional teams, including editorial, creative, video, and commercial, to deliver engaging social content and contribute to commercial pitches and proposals.
Excellent communication, presentation, and stakeholder management skills, with the confidence to influence decisions, share best practice, and champion new ideas across the business.

Skills

Social strategy
Creative thinking
Cultural insight
Audience growth
Engagement
Brand relevance
Content development
Performance insights
Audience data analysis
Trend identification
Creative experimentation
Short-form video ideation
Commercial pitching
Best practice sharing
Workshop facilitation
Stakeholder management
Communication
Presentation

Location

London Paddington office

Work Type

Hybrid
Full-time

Experience Level

Senior

Salary/Compensations

£50,000 - £60,000

Benefits

Uncapped leave
Enhanced parental leave
Discounted rates with Dental care and Private Medical care
Bonus when targets are hit
Refer a friend scheme
Well-being support
Opportunity to purchase shares
Salary sacrifice Pension scheme up to 5% match
Free drinks and snacks in offices

About the Company

We create trusted, expert content that helps millions of people discover more about the things they love, need and care about.
Our specialist brands connect people with their passions every day across websites, magazines, newsletters, social channels, and events.
We combine deep specialist knowledge with innovative technology and data to create engaging experiences, build valuable communities, and help people make better-informed decisions.
Behind it all are our people - passionate experts, creators, innovators, and problem-solvers who are shaping the future of media.

Equal Opportunity

At Future, we’re working to attract, retain and foster diverse talent, educating our colleagues in the importance of diversity, and review our internal processes so that they remain as free from bias as possible.
We recognise that, in order to reach diverse communities through our content, we must first ensure ours is a culture in which diversity can thrive.
If you need any reasonable adjustments, please let us know, and we'll be happy to support you.