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About the Role
Lead Media Planning across Pet Nutrition Europe within OneMars, our bespoke agency model for Mars. This role involves shaping regional media strategy for brands like Pedigree, Whiskas, and Sheba, and driving growth through collaboration and leadership.
Responsibilities
- Lead Media Planning across Pet Nutrition Europe, translating regional strategy into clear, market-ready plans and ensuring consistently strong delivery across brands and markets.
- Build trusted partnerships with senior Mars stakeholders, understanding their business priorities and turning them into actionable media and marketing recommendations.
- Bring teams and capabilities together, connecting strategy, activation, analytics, production, influencer, retail media and commerce to create joined-up solutions.
- Shape the vision for the Media Planning team, working closely with the Client Partner and regional and local teams to create effective ways of working across the OneMars model.
- Lead and develop a talented team, including three Account Directors, providing clear direction, coaching and opportunities for people to grow.
- Drive commercial and operational excellence, overseeing budgets, resources, scope and delivery while identifying opportunities to deepen the partnership and create additional value.
- Lead transformation and continuous improvement, helping teams adopt new tools, technology, measurement approaches and ways of working that improve effectiveness for Mars.
Requirements
- Experience leading teams and bringing people together to deliver complex, large-scale programmes or client work.
- Strong media planning and integrated strategic experience, alongside a good understanding of digital media and how activation connects to wider strategy.
- A track record of building trusted relationships with senior clients and stakeholders and communicating confidently at leadership level.
- Experience working across multiple markets, with an appreciation of how regional strategy needs to flex for different local opportunities and requirements.
- Commercial awareness, with experience managing budgets, resources and scope and identifying opportunities to create additional client value.
- The ability to connect the bigger strategic picture with the detail required to turn plans into effective delivery, measurement and actionable recommendations.
- A collaborative and inclusive leadership approach, with a commitment to developing others, sharing knowledge and creating an environment where different perspectives can contribute.
Skills
- Media Planning
- Integrated Strategic Experience
- Digital Media
- Client Relationship Management
- Leadership
- Team Development
- Commercial Awareness
- Budget Management
- Strategic Thinking
- Collaboration
- Communication
Location
- Europe
Work Type
- Office-based (4 days per week)
Experience Level
- Senior
Benefits
- Pension
- Life Assurance
- Private Medical cover
- Reflection Days
- Shared Parental Leave
- Inclusive Benefits
- Employee Action Groups
About the Company
- Starcom is a global communications planning and media leader with over 80 years of history.
- We focus on putting people at the center of everything we do, harnessing data and technology to drive progress.
- With over 7,000 employees in 100+ offices globally, we are the flagship Publicis Media agency utilizing the 'Power of One' model.
- We have strong D&I and L&D programs aimed at helping individuals reach their full potential.
- Recognized as one of Campaign’s Best Places to Work for five years, Media Week's Agency of the Year 2025, and one of the Sunday Times Best Places to Work 2025.
Equal Opportunity
- Starcom is an equal opportunities employer.
- We welcome and encourage applications from people of all backgrounds.
- We do not discriminate on the basis of race, ethnicity, nationality, religion or belief, disability, age, citizenship, relationship status, sexual orientation, gender identity, or any other protected characteristic.
- We are committed to providing a fair, accessible, and inclusive recruitment process.
- We will work with candidates to ensure the process works for them, accommodating access needs related to disability, neurodivergence, or health conditions.
- Sharing information about access needs will never impact an application.
- Our culture is guided by values of empathy, mutual uplift, responsibility, and embracing change, ensuring everyone feels seen, respected, and included.