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About the Role
As an Event Manager in our B2B Marketing team, you will build experiences that bring our Corporate & Institutional Banking and Business & Commercial Banking businesses to life. You will lead the development of impactful events that engage senior decision-makers, highlight our team's expertise, and develop meaningful chances to deepen relationships with key clients and prospects. Your work will span flagship events and thought-leadership platforms, senior client dinners, sponsorship activations, and major industry conferences. You’ll develop a clear understanding of the business priorities to fuel your event ideation, partner with marketing colleagues to shape it and pitch it to stakeholders, through to delivery, activation, measurement, and follow-up. Collaborating with senior business partners, agencies, vendors and marketing colleagues, you’ll translate commercial priorities into compelling experiences. You’ll bring together content, brand, speakers, hospitality, technology, and communications, while linking events with broader campaigns and thought leadership. You’ll also manage agencies, venues, and specialist partners, maintain oversight of budgets, timelines, governance, and risk, and use data, insight, and collaborator feedback to understand audience engagement and improve future activity.
Responsibilities
- Lead the development of impactful events to engage senior decision-makers.
- Highlight team expertise and deepen relationships with key clients and prospects.
- Manage flagship events, thought-leadership platforms, senior client dinners, sponsorship activations, and major industry conferences.
- Translate commercial priorities into compelling experiences by integrating content, brand, speakers, hospitality, technology, and communications.
- Link events with broader campaigns and thought leadership.
- Manage agencies, venues, and specialist partners.
- Maintain oversight of budgets, timelines, governance, and risk.
- Use data, insight, and collaborator feedback to understand audience engagement and improve future activity.
Requirements
- Event Management: Experience taking complex events or experiences from idea and audience planning through to successful delivery, including managing budgets, logistics, and different delivery requirements.
- Managing Key Relationships: Experience building effective relationships with senior business stakeholders, marketing colleagues and suppliers, managing competing priorities, and influencing decisions to achieve business and client outcomes.
- Event Strategy & Planning: The ability to grasp business priorities and convert them into organized event experiences, linking events with broader campaigns and thought leadership.
- Event Governance: Experience maintaining effective control of budgets, client data, event delivery platforms, workflows, budget management, reporting, risks, and delivery across complex marketing activity.
- Event Performance Analysis: The ability to interpret experience data, audience insight, and feedback, find opportunities for improvement, and use those insights to strengthen future activity.
- Collaboration: Experience working alongside various teams as well as external agencies, venues, and specialist partners to combine diverse expertise and achieve common goals.
- Customer Centricity: Using an audience-first approach to understand what matters to clients and prospects and build activity around their needs, enabled by a clear understanding of financial services and the clients we serve.
- Brand Strategy & Brand Management: Applying brand thinking to develop experiences that build reputation and strengthen how audiences perceive an organization.
- Curiosity: Bringing new ideas and learning into your work to improve experiences, formats, and ways of working.
Skills
- Event Management
- Managing Key Relationships
- Event Strategy & Planning
- Event Governance
- Event Performance Analysis
- Collaboration
- Customer Centricity
- Brand Strategy & Brand Management
- Curiosity
Location
- London
Work Type
- Hybrid Working
- Full time
Experience Level
- 12 month FTC/secondment
Salary/Compensations
- £72,702 - £80,780
Benefits
- A generous pension contribution of up to 15%
- An annual performance-related bonus
- Share schemes including free shares
- Benefits you can adapt to your lifestyle, such as discounted shopping
- 30 days' holiday, with bank holidays on top
- A range of wellbeing initiatives and generous parental leave policies
About the Company
- At Lloyds Banking Group, we're driven by a clear purpose; to help Britain prosper. Across the Group, our colleagues are focused on making a difference to customers, businesses and communities. With us you'll have a key role to play in shaping the financial services of the future, whilst the scale and reach of our Group means you'll have many opportunities to learn, grow and develop.
- We're focused on creating a values-led culture and are committed to building a workforce which reflects the diversity of the customers and communities we serve. Together we’re building a truly inclusive workplace where all of our colleagues have the opportunity to make a real difference.
Equal Opportunity
- Our ambition is to be the leading UK business for diversity, equity and inclusion, supporting our customers, colleagues and communities. We are committed to creating an environment in which everyone can thrive, learn and develop.
- We were one of the first major organisations to set goals on diversity in senior roles, create a menopause health package, and launch a dedicated Working with Cancer initiative.
- We provide reasonable workplace adjustments for colleagues with disabilities, including flexibility in office attendance, location and working patterns.
- As a Disability Confident Leader, we guarantee interviews for a fair and proportionate number of applicants who meet the minimum criteria for the role and have a disability, long-term health or neurodivergent condition, through the Disability Confident Scheme.
- We provide reasonable adjustments throughout the recruitment process to reduce or remove barriers - just let us know what you need.