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About the Role

As a Senior Consultant, Content & Editorial on the Advice & Education team, you will lead the development of strategic content to help clients and advisors make informed financial decisions. You will create clear, engaging financial education and market insights across various channels, translating complex topics into compelling, audience-focused content.

Responsibilities

Lead integrated content plans that align to business priorities, audience needs, and brand standards.
Manage and contribute to the content calendar to support timely, connected content across the advice journey.
Research, write, and edit clear, engaging financial education and market insights for different audiences.
Turn complex financial topics into practical, actionable content that supports informed decision-making.
Manage content from concept through production and distribution across key channels, including digital, email, social, and video.
Lead video initiatives through planning, storyboard development, review, and approvals.
Build strong relationships with subject matter experts and cross-functional partners to develop credible, effective content and support integrated initiatives.
Provide editorial guidance on content developed by partner teams, including Brand, to ensure alignment on messaging.
Ensure content meets editorial, brand, accessibility, legal, and compliance standards.
Monitor industry trends and identify opportunities to strengthen content, improve workflows, and enhance the client experience.

Requirements

7+ years of experience in content development, editorial, communications, or journalism.
Proven ability to develop integrated, audience-focused content plans.
Proven ability to deliver high-quality content across multiple formats and channels.
Strong writing, editing, and editorial judgment.
Strong research and interviewing skills.
Ability to turn complex concepts into clear, meaningful, and actionable content.
Experience developing content related to financial planning and investing.
Ability to simplify complex topics for different client segments.
Working knowledge of search engine optimization best practices.
Familiarity with generative engine optimization, or the ability to quickly build expertise in artificial intelligence-powered search and content optimization.
Creative, solutions-oriented, and comfortable exploring new approaches to strengthen content performance and audience engagement.
Highly effective at building relationships and collaborating with a broad range of internal and external partners.
Demonstrate sound judgment, strong project management, and careful attention to accuracy, brand standards, accessibility, and legal and compliance requirements.
Ability to manage multiple competing priorities and consistently deliver high-quality work on time.
Familiarity with agile methodologies.
Committed to continuous improvement and team collaboration.
Must be legally eligible to work at the specified location(s).
May be asked to complete an attribute-based assessment and other skills tests.

Skills

Agile Working
Campaign Management
Collaboration
Communication
Content Strategy
Financial Planning
Project Management
Stakeholder Management
Storytelling
Search Engine Optimization
Generative Engine Optimization
Artificial Intelligence
Video Production
Editing
Writing

Location

Toronto

Work Type

Regular
Full-time

Experience Level

Senior

Benefits

Competitive salary
Incentive pay
Banking benefits
Benefits program
Defined benefit pension plan
Employee share purchase plan
Vacation offering
Wellbeing support
MomentMakers recognition program
Purpose Day (paid day off for growth and development)

About the Company

CIBC is building a relationship-oriented bank for the modern world.
At CIBC, team members are empowered at work, with what they need to make a meaningful impact and are truly valued for who they are and what they contribute.
CIBC offers a career rather than just a paycheck.
CIBC provides spaces and technological toolkits to foster innovation.
CIBC cultivates a culture where ambition can be expressed through initiatives like Purpose Day.

Equal Opportunity

CIBC is committed to creating an inclusive environment where all team members and clients feel like they belong.
CIBC seeks applicants with a wide range of abilities and provides an accessible candidate experience.
If you need accommodation, please contact Mailbox.careers-carrieres@cibc.com.