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About the Role
Reporting to the Senior Business Manager, you will play a key role in shaping the performance and growth of a diverse portfolio of brands across Australia and New Zealand. You will work across brand planning, innovation, activations, commercial delivery, and consumer engagement, partnering with cross-functional teams to deliver meaningful business results.
Responsibilities
- Support the development and execution of annual brand plans that strengthen brand equity and deliver volume and value growth.
- Identify new opportunities through insights, partnerships, and activations.
- Deliver integrated marketing across consumer, customer, and channel touchpoints.
- Manage projects from idea to execution, ensuring quality, timing, and budget adherence.
- Assist in launching new products, pack formats, and innovations.
- Contribute to innovation roadmaps to maintain portfolio relevance.
- Analyze consumer, customer, and market data to guide decisions and investment.
- Track campaign effectiveness and brand health.
- Build strong relationships with Sales, Finance, Supply Chain, and agency partners.
- Support customer presentations and sales briefings.
- Assist with budget planning, expenditure management, and performance tracking.
Requirements
- Commercially minded marketer with strong brand fundamentals and a passion for building consumer brands.
- Experience in brand management within FMCG, beverage, alcohol, or a similarly fast-paced consumer environment.
- Ability to manage multiple brands, products, or projects simultaneously.
- Strong understanding of brand planning, consumer marketing, and commercial drivers.
- Exposure to innovation, product launches, or portfolio development initiatives.
- Proven ability to manage cross-functional stakeholders and agency partners.
- Strong project management skills with the ability to manage competing priorities.
- Analytical capability and confidence using data and insights for decision-making.
- Collaborative, proactive approach and willingness to take initiative.
- Previous experience within spirits, beverage, or broader FMCG categories is highly regarded.
Skills
- Brand Planning
- Innovation
- Activations
- Commercial Delivery
- Consumer Engagement
- Marketing
- Project Management
- Data Analysis
- Stakeholder Management
Location
- Australia
- New Zealand
- North Sydney
Work Type
- Hybrid
- Flexible working arrangements
Experience Level
- Mid-level
Benefits
- Hybrid working model
- Flexibility to balance office and home-based work
- Opportunity to work directly with senior leaders
- Exposure across a diverse and growing portfolio of leading brands
- Key role in bringing new products and innovations to market
- Collaborative, high-performing team environment
- In-house bar
- Career development opportunities
- Fitness and wellness programs
- Volunteer days
- Day off for your birthday
- Product perks
- Staff discounts
- Opportunities for domestic travel
About the Company
- Sazerac has almost 400 years of rich history and is one of the world's leading spirits companies, remaining proudly independent and family-owned.
- Sazerac produces and markets award-winning bourbons and whiskeys globally, including Buffalo Trace, Pappy Van Winkle, Eagle Rare, Blanton's, Traveller and Sazerac Rye, alongside iconic brands such as Fireball and Southern Comfort.