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About the Role
The Marketing Science team uses data to provide clients with a competitive advantage through strategic and tactical insights, and to define and measure the success of marketing programs. As an Analyst, you will support data analysis and operational needs, including obtaining, managing, and analyzing marketing and business data from various sources.
Responsibilities
- Obtain, manage, and analyze marketing and business data, including media reporting, business performance data, MMM results, primary research, test & learns, and 3rd party data inputs.
- Feed into measurement frameworks, learning agendas, data visualizations, models, and project-based analysis.
- Design and manage data inputs from existing dashboards and media platforms.
- Liaise with Activation Teams to assess results and identify optimization opportunities.
- Ensure a suite of dashboards and insights tools are optimally purposed for reporting needs.
- Set benchmarks and targets for campaign performance.
- Contribute to test design and setup, coordinating with internal and external parties.
Requirements
- At least 2 years of experience in analytics, media, or consulting roles.
- Track record of uncovering actionable insights from data.
- Experience in client-facing roles.
- Ability to stay on top of workstreams and prioritize tasks.
- Background in data analysis, performance marketing, digital analytics, media planning/strategy.
- High level of competency in Excel.
- Strong communicator – written, visually, and verbally.
- Ability to help non-data experts understand data.
- Understand how to craft a narrative with information.
- Take pride in the quality of work.
- Remain curious and committed to continuous learning.
- Work hard to earn and keep client trust.
- Do not sacrifice long-term value for short-term results.
Skills
- Data Analysis
- Performance Marketing
- Digital Analytics
- Media Planning/Strategy
- Excel
- Dashboarding solutions (Salesforce MCI, Looker, or Tableau is a plus)
- Communication (written, visual, verbal)
- Narrative crafting
Location
- Office (minimum three days a week)
Work Type
- Hybrid
Experience Level
- 2+ years
Salary/Compensations
- 45,000 - 50,000
About the Company
- Omnicom Media is committed to hiring and developing exceptional talent.
- We believe that talent is uniquely distributed and focus on developing inclusive teams.
- We celebrate differences to create better solutions together.
Equal Opportunity
- Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.