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About the Role

Fastly helps people stay better connected with the things they love. Fastly’s edge cloud platform enables customers to create great digital experiences quickly, securely, and reliably by processing, serving, and securing our customers’ applications as close to their end-users as possible — at the edge of the Internet. The platform is designed to take advantage of the modern internet, to be programmable, and to support agile software development. Fastly’s customers include many of the world’s prominent companies, including GitHub, Yelp, Paramount, and JetBlue. We're building a more trustworthy Internet. Come join us.

Responsibilities

Design, enable, execute, and measure product launches and go-to-market plans in alignment with Product Marketing and other cross functional teams
Own positioning for how Fastly's platform delivers performance for both human and non-human traffic — including AI crawlers, fetchers, and autonomous agents — developing narratives that resonate with technical buyers.
Stay ahead of how AI-driven and automated traffic is reshaping application and API performance requirements, and translate that understanding into empirical product positioning and content.
Position Fastly's performance capabilities against both legacy CDN vendors and newer entrants addressing AI-era traffic.
Build narratives that help existing customers understand the value of Fastly's expanding performance capabilities as their traffic mix evolves.
Partner with sales and enablement teams to create trainings, slide decks, and other assets they can use in their sales cycles.
Apply competitive intelligence and market context from Portfolio Intelligence to optimally position Fastly's performance-oriented products and features.
Collaborate cross-functionally to ensure product strategy, messaging, and packaging are aligned and effective.
Support technical assets with the Growth Marketing and Campaign teams for use across the buyer journey.
Deliver presentations to the public on Fastly's unique and differentiated performance story.

Requirements

7+ years of professional experience, with at least 3+ years of product marketing or related experience.
Technical background in content delivery, edge computing, or a closely adjacent field — you understand how modern applications and APIs are built, served, and optimized at scale.
Working knowledge of (or strong interest in) how non-human traffic — AI crawlers, fetchers, bots, and agents — is changing performance, cost, and reliability requirements for applications and APIs.
Strong storytelling skills, including excellent written and spoken communication, with the ability to translate technical nuance into clear customer-facing narratives.
Exceptional critical thinking and problem-solving skills.
Proven organizational skills with the ability to prioritize and multitask.
Self-starter with strong initiative and drive.
Previous experience as a sales engineer
Hands-on experience with content delivery networks, gateways, and adjacent technologies .
Direct exposure to how AI agents, LLM crawlers, or automated fetchers interact with web and API infrastructure.
A track record of launching or marketing performance-related products in a technical, developer-adjacent market.

Skills

Product Marketing
Go-to-market strategy
Technical Product Marketing
Application performance
API performance
Content delivery
Edge computing
AI traffic patterns
Competitive differentiation
Sales enablement
Market positioning
Cross-functional alignment
Content creation
Public speaking
Storytelling
Written communication
Spoken communication
Critical thinking
Problem-solving
Organizational skills
Prioritization
Multitasking

Location

San Francisco, CA
Denver, CO
New York, NY
US (Remote)

Work Type

Hybrid
Remote

Experience Level

Senior

Salary/Compensations

$132,060 to $186,444

Benefits

Medical insurance
Dental insurance
Vision insurance
Family planning support
Mental health support
Employee Assistance Program
Life insurance
Disability insurance
Accident insurance
Flexible Vacation policy
18 days of accrued paid sick leave
401(k) with company match
Employee Stock Purchase Program
11 paid local holidays (for 2025)
11 paid company wellness days (for 2025)

About the Company

Fastly helps people stay better connected with the things they love.
Fastly’s edge cloud platform enables customers to create great digital experiences quickly, securely, and reliably by processing, serving, and securing our customers’ applications as close to their end-users as possible — at the edge of the Internet.
The platform is designed to take advantage of the modern internet, to be programmable, and to support agile software development.
Fastly’s customers include many of the world’s prominent companies, including GitHub, Yelp, Paramount, and JetBlue.
We're building a more trustworthy Internet. Come join us.
We have a huge impact. Fastly is a small company with a big reach.
Not only do our customers have a tremendous user base, but we also support a growing number of open source projects and initiatives.
Outside of code, employees are encouraged to share causes close to their heart with others so we can help lend a supportive hand.
We value diversity. Growing and maintaining our inclusive and diverse team matters to us.
We are committed to being a company where our employees feel comfortable bringing their authentic selves to work and have the ability to be successful -- every day.
We are passionate. Fastly is chock full of passionate people and we’re not ‘one size fits all’.
Fastly employs authors, pilots, skiers, parents (of humans and animals), makeup geeks, coffee connoisseurs, and more.
We love employees for who they are and what they are passionate about.
We’re always looking for humble, sharp, and creative folks to join the Fastly team.
A fully completed application and resume or CV are required when applying.
All job applications must be submitted through our official careers site at www.fastly.com/about/careers.
We will never request sensitive information, such as your Social Security number, bank account or credit card information during the application process.
All official communication will come from an @fastly.com or @recruiting.fastly.com email address.

Equal Opportunity

Fastly is committed to ensuring equal employment opportunity and to providing employees with a safe and welcoming work environment free of discrimination and harassment.
Our employment decisions are based on business needs, job requirements and individual qualifications.
All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, family or parental status, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances.
Consistent with the Americans with Disabilities Act (ADA) and federal or state disability laws, Fastly will provide reasonable accommodations for applicants and employees with disabilities.
If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact your Recruiter, or the Fastly Employee Relations team at candidateaccommodations@fastly.com or 501-287-4901.
Fastly collects and processes personal data submitted by job applicants in accordance with our Privacy Policy.
Please see our privacy notice for job applicants.