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About the Role
As a Group Business Director, you will own the health, growth, and performance of a portfolio of Eli Lilly brands and workstreams. You will serve as a senior strategic partner to VP- and SVP-level marketing stakeholders, connecting brand priorities, patient needs, and cultural opportunities into a clear vision for the business. You will make portfolio-level decisions with minimal executive oversight, lead and develop Business Directors and Business Supervisors, and co-own financial performance with Program Management. You will balance creative ambition with the rigor of a regulated category, bringing clear judgment to complex decisions and engaging executive leadership when significant risks or investments require alignment.
Responsibilities
- Lead Portfolio Strategy and Growth: Partner with the Executive Director to drive portfolio performance and strengthen client relationships, setting priorities across assigned brands and workstreams and proactively addressing risks to the partnership.
- Develop and drive growth plans that connect unmet client needs with Translation’s capabilities, expanding relationships and agency impact.
- Build a deep understanding of Lilly’s business, patient audiences, and competitive dynamics; identify opportunities across brands and connect them into a broader business vision.
- Build Senior Client Partnerships: Build trusted relationships with senior marketing leaders, shaping client agendas and influencing decisions through clear, proactive counsel.
- Navigate complex stakeholder needs, constructively challenge assumptions, and lead sensitive conversations about priorities, investment, and the work.
- Maintain a consistent pulse on client satisfaction, risks, and opportunities, aligning Lilly’s brand teams, internal creative team, and agency partners.
- Champion Strategic and Creative Excellence: Ensure work solves meaningful business problems and meets Translation’s standards for strategic rigor, creative and cultural excellence, and client readiness.
- Guide Strategy, Context, Creative, and Analytics toward ambitious ideas grounded in audience insight, business objectives, and clear measures of success.
- Champion empathetic, accessible health communications that reflect real patient experiences, with alignment to client-provided medical, legal, and regulatory guidance.
- Own Commercial Performance: Co-own portfolio financial performance with Program Management, including resource allocation, profitability, forecasting, and long-term growth.
- Lead senior client conversations on scopes, fees, changing needs, and investment; ensure commercial implications are addressed before commitments are made.
- Coach Business Directors on commercial judgment and make investment recommendations across the portfolio, balancing immediate needs with long-term opportunity.
- Develop Teams and Align Delivery: Lead, mentor, and develop Business Directors and Business Supervisors through regular coaching, semi-annual performance reviews, and meaningful development opportunities.
- Establish clear roles, accountability, and development pathways, building teams that exercise sound judgment and collaborate effectively.
- Partner with Program Management, which leads operational planning and delivery, to align staffing, scope, schedules, and review requirements with business goals.
- Ensure seamless integration across Strategy, Context, Creative, and Production; confirm feasibility before major commitments and resolve competing portfolio priorities.
- Strengthen the Agency: Partner with department leaders to shape Business Leadership standards, improve ways of working, and strengthen agency capabilities.
- Support new business pitches and represent Translation through relevant partnerships and industry participation.
- Help recruit and develop a strong pipeline of future Business Leadership talent.
Requirements
- 12+ years of experience in an agency or communications-related industry, with a well-rounded understanding of marketing, media, creative, production, and agency finance.
- Proven success leading a portfolio of businesses or a complex multi-brand client relationship, with responsibility for financial performance and organic growth. Experience at a scale comparable to $6M–$10M+ in annual agency revenue.
- Demonstrated ability to advise VP- and SVP-level marketing clients and make consequential business decisions with limited executive oversight.
- Experience managing and developing senior account or Business Leadership talent and leading integrated, multi-channel campaigns and large-scale production.
- Experience with pharmaceutical, healthcare, or other regulated brands and medical, legal, and regulatory review.
- Experience with consumer health communications, patient storytelling, brand launches, or culturally relevant campaigns, including talent partnerships, social content, or experiential work.
- Experience partnering with in-house creative teams and working within a multi-agency environment.
Skills
- Strong business judgment
- Strategic fluency
- Executive presence
- Exceptional communication skills
- Commercial acumen
- Collaborative approach to Program Management
- Ability to champion integrated creative work
- Decisive, curious leadership style
Location
- NY/CA
Work Type
- Full-time
Experience Level
- 12+ years of experience
Education Level
- Bachelor’s degree in marketing, business, or a related field.
Salary/Compensations
- $175,000 - $210,000
Benefits
- Bonus
- Stock options
- 401(k) match
About the Company
- UnitedMasters Inc. represents the creative solutions company, Translation, and the leading software and services platform for independent creators, UnitedMasters.
- UnitedMasters enables ownership, exposure, and new paths for financial return for independent creators, while Translation helps brands leverage the power of contemporary culture to achieve transformational growth.
- Combined, UnitedMasters, Inc. is the world’s leading marketplace for cultural capital, connecting independent artists and brands to realize a future in which all creators own their future.
- Backed by Alphabet, Andreessen Horowitz, and Apple, UnitedMasters, Inc. is reimagining how brands and artists come together to tell their stories, build profitable growth, and push culture forward.
Equal Opportunity
- We are an award-winning independent creative solutions company that aspires to be the most culturally-influential company in the world.
- We help ambitious brands harness the power of culture to solve their biggest challenges.
- As a unique mix of experts in culture, technology, and storytelling, we are united by a passion to grow brands in ways that advertising alone can never do.
- We are an entrepreneurial business, not a traditional “ad agency.” That means we value resourcefulness and tenacity just as much as we value creativity and intelligence.
- We’re unapologetically ambitious!