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About the Role
Big Happy is seeking a Senior Account Manager to lead and grow relationships with key brand and agency partners. This role is central to the client experience, ensuring smooth campaign launches, strong performance, and long-term partnerships. You will guide campaigns from kickoff to reporting, collaborating with internal teams to achieve excellent outcomes and leverage Big Happy's platform effectively.
Responsibilities
- Lead campaign kick-off calls with media and creative agencies, ensuring creative production aligns with objectives, brainstorming custom creative, reviewing production timelines, and acting as a subject matter expert.
- Gather and confirm accuracy of campaign launch materials, including third-party tracking, site lists, and block lists, for timely launch.
- Lead creative production with the Creative team, serving as the liaison between the client and internal teams to realize the client's creative vision while adhering to Big Happy best practices.
- Monitor campaign performance and provide weekly client reporting, focusing on optimization and week-over-week improvement against client KPIs.
- Ensure accurate tracking of all campaign elements and flag discrepancies with Ops and Tech teams.
- Build and present end-of-campaign reporting with actionable learnings and recommendations to drive client renewals.
- Collaborate cross-functionally with Sales, Strategy, Creative, Tech, and Ops to meet client deliverables and ensure smooth campaign launch, execution, and completion.
Requirements
- 4+ years of experience in digital advertising, ideally within an agency, publisher, or ad tech environment.
- Strong understanding of the digital media ecosystem and how brands, agencies, and publishers collaborate.
- Experience managing campaigns across the full lifecycle from kickoff to reporting.
- Comfort working with third-party measurement and verification partners such as IAS, DoubleVerify, Innovid, DCM, Lucid, Nielsen, or Placed.
- Familiarity with programmatic and managed service media environments.
- Excellent organizational skills and strong attention to detail.
- Ability to translate campaign data into clear insights and compelling client narratives.
- Confident communicator comfortable leading client conversations and navigating ambiguity.
- A collaborative and solutions-oriented mindset with interest in improving processes as the company grows.
Skills
- Digital advertising
- Digital media ecosystem
- Campaign management
- Third-party measurement and verification partners
- Programmatic media
- Managed service media
- Organizational skills
- Attention to detail
- Data analysis and interpretation
- Client communication
- Problem-solving
Location
- New York
- Hybrid - NYC (Midtown)
Work Type
- Full Time
- Hybrid
Experience Level
- Senior
Salary/Compensations
- $95,000-$126,500 (includes base pay and 15% quarterly bonuses)
Benefits
- Competitive base salary
- Healthcare, Dental, and Vision
- FSA/HSA matching program
- Unlimited PTO
- Big Happy-provided laptop
- Participation in Big Happy's stock program
- Paid Parental Leave
- Half Day Fridays (excluding Q4)
- Team Happy camaraderie
- Valued for impact
About the Company
- Big Happy is a company focused on client partnerships and platform solutions in the digital advertising space.