Impress employers and recruiters.
Choose from hundreds of resume examples.

Target Resume Now

Tailor your resume to this Sr Specialist, Marketing Integration, Content & Brand (18 month contract) role.

Rezi rewrites your resume against Gore Mutual Insurance's job description. Free.

Resume score gauge reading 58 out of 100

Don't guess if your resume is good enough.

See how it scores against the Sr Specialist, Marketing Integration, Content & Brand (18 month contract) posting at Gore Mutual Insurance — free, in seconds.

About the Role

The Senior Specialist, Marketing Integration, Content & Brand is a maternity leave cover role responsible for supporting Gore Mutual's transition to the Beneva brand over an 18-month integration period. This role plans and executes marketing, brand, and communications activities to support onboarding, launch, broker engagement, and digital brand transition milestones.

Responsibilities

Lead business and brand transition initiatives, translating project objectives into clear requirements, deliverables, and execution plans.
Partner with cross-functional teams to deliver projects, marketing assets, and communications on time and within scope.
Drive stakeholder engagement and change management activities to support awareness, readiness, and adoption.
Prepare project updates, leadership presentations, and governance reporting to communicate progress and key decisions.
Support launch planning, testing, go-live activities, and post-implementation stakeholder support.
Develop and execute customer, broker, and employee communications that support onboarding and brand transition milestones.
Coordinate digital brand transition activities across websites, social media, and other customer-facing channels.
Execute integrated marketing and communications plans that strengthen brand awareness and support enterprise priorities.

Requirements

Minimum 5 years of experience in marketing and communications roles, including internal communications, external communications, B2B marketing, and brand management.
Minimum 3 years of experience developing and executing content strategies, marketing campaigns, and brand initiatives.
Demonstrated experience supporting large-scale transformation, integration, or change-related initiatives.
Strong understanding of change management principles and strategic communications planning.
Broad marketing and brand management expertise, with the ability to develop integrated communications and marketing plans.
Experience managing multiple projects and priorities in a fast-paced environment, with strong project and program management skills.
Proven ability to build relationships and collaborate effectively with senior stakeholders, cross-functional teams, and external agencies.
Experience supporting brand transitions, mergers, acquisitions, or enterprise integration initiatives.
Experience developing content and communications across digital channels, including websites, social media, email, and marketing campaigns.
Familiarity with stakeholder engagement, change adoption, and employee communications strategies.

Skills

Change management
Strategic communications planning
Marketing execution
Brand stewardship
Content strategy
Project management
Stakeholder engagement
Digital channel communication
Written communication
Verbal communication
Presentation skills

Location

Toronto

Work Type

Hybrid

Experience Level

Senior

Education Level

Undergraduate degree
Postgraduate degree
Professional certification in Marketing, Communications, Public Relations, or a related field

Salary/Compensations

$81,000.00 - $131,000.00

Benefits

Temporary extended health and dental benefits
Disability insurance
Recognition and perk programs

About the Company

Gore Mutual is a modern mutual company building on its legacy to transform the company and industry.
Effective January 1, 2026, Gore joined Beneva, the country’s largest mutual insurance company, as part of its Property & Casualty operations in Ontario and Western Canada.
Gore will combine its operations with Unica Insurance, Beneva’s Ontario-based subsidiary, creating a stronger, more diversified mutual insurer.
Decisions and investments are anchored in long-term benefits to customers, members, and communities.

Equal Opportunity

Gore Mutual Insurance Company is committed to providing accommodations for people with disabilities during all phases of the recruiting process, including the application process.
If you require accommodation because of a disability, we will work with you to meet your needs.
Contact us and a human resources representative will consult with you to determine an appropriate accommodation.
Should you request an accommodation during the interview process, please notify your Talent Acquisition Consultant.