Practices & Sectors Strategist at Perkins Coie | AZ, US | Rezi

Practices & Sectors Strategist at Perkins Coie

Practices & Sectors Strategist

Perkins Coie · AZ, US

2 days ago

Practices & Sectors Strategist

Perkins Coie · AZ, US

3 days ago
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About the Role

Support the development and execution of strategic marketing and business development initiatives for the technology sector. Partner with sector leaders to develop targeted campaigns, strengthen client relationships, identify revenue opportunities, and advance business development priorities. Leverage market research, client insights, and performance data to deliver integrated marketing initiatives that support strategic goals.

Responsibilities

  • Contribute to the development and lead the execution of annual marketing and business development plans for the Technology Sector, including budgets, strategic priorities, and growth objectives.
  • Translate sector goals into actionable marketing initiatives with defined deliverables, timelines, and key performance indicators, including annual event priorities aligned with target clients and prospects.
  • Partner with sector leaders to provide strategic recommendations informed by market research, client feedback, and competitive intelligence.
  • Serve as an advisor to lawyers, providing guidance on marketing opportunities, client engagement strategies, and business development priorities.
  • Monitor developments across the technology industry, identifying emerging trends, competitive activity, and opportunities to strengthen the Firm’s market position.
  • Manage the development of sector-focused thought leadership, targeted campaigns, and client-facing events in collaboration with sector and practice leadership.
  • Support business development and pursuit strategies for technology clients and prospects, including pitch and proposal development and responses to RFPs and RFIs.
  • Identify opportunities for cross-practice and cross-sector collaboration to expand client relationships and generate new business opportunities.
  • Coordinate directory and award submissions aligned with sector objectives and the Firm’s market positioning.
  • Collaborate with Marketing colleagues and business services teams to deliver cohesive, integrated, and effective marketing initiatives.
  • Encourage knowledge sharing across the practices and sectors serving technology clients to strengthen collaboration and identify opportunities.
  • Incorporate Voice of the Client insights, market intelligence, and competitive research into strategic planning and marketing execution.
  • Track and report on key performance metrics, return on investment, and progress toward strategic goals, recommending adjustments based on data, client feedback, and business outcomes.
  • Mentor and guide Specialists and other team members, supporting professional development and fostering a high-performing, client-focused environment.
  • Adopt and promote marketing technologies and tools to improve operational efficiency, enhance client value, and support continuous improvement.
  • Perform other duties as assigned and maintain availability during regularly scheduled working hours and as needed.

Requirements

  • At least eight years of experience in legal or professional services marketing, business development, or strategy, with a demonstrated track record of leadership and impact.
  • Proven ability to support strategic planning and execution for practice groups, industry teams, or comparable business units.
  • Strong business acumen and analytical skills, including the ability to interpret data, distill complex information, and translate insights into actionable recommendations.
  • Excellent written and verbal communication skills, with the ability to build relationships and influence stakeholders across teams and organizational levels.
  • Strong organizational and project management skills, with the ability to manage multiple priorities, deadlines, and cross-functional initiatives.
  • Experience collaborating with senior stakeholders, mentoring colleagues, and contributing to team development in a professional, client-focused environment.
  • Proficiency in Microsoft Office applications and familiarity with marketing technology platforms, reporting tools, and data analysis.
  • An adaptable, proactive approach with a growth mindset and a commitment to continuous improvement in a dynamic, fast-paced environment.
  • Ability to travel as needed.
  • Prior experience supporting technology clients, practices, or industry sectors, or strong working knowledge of the technology industry.
  • Familiarity with the regulatory landscape, emerging market developments, and business challenges affecting technology clients.
  • Experience using client insights, market research, and performance analytics to inform marketing and business development strategies.
  • Experience with marketing technology platforms, including Salesforce and Foundation.

Skills

  • Business acumen
  • Project management
  • Analytical skills
  • Relationship-building skills
  • Strategic planning
  • Marketing
  • Business development
  • Client engagement strategies
  • Market research
  • Competitive intelligence
  • Thought leadership
  • Campaign management
  • Event management
  • Pitch and proposal development
  • RFP/RFI response
  • Cross-practice collaboration
  • Cross-sector collaboration
  • Directory and award submissions
  • Knowledge sharing
  • Voice of the Client insights
  • Market intelligence
  • Performance metrics tracking
  • Return on investment analysis
  • Mentoring
  • Marketing technologies
  • Microsoft Office applications
  • Marketing technology platforms
  • Reporting tools
  • Data analysis
  • Salesforce
  • Foundation

Location

  • Colorado
  • Illinois
  • Washington state
  • Washington, D.C.

Work Type

  • Hybrid

Experience Level

  • At least eight years of experience in legal or professional services marketing, business development, or strategy

Education Level

  • Bachelor's degree required

Salary/Compensations

  • Colorado compensation range: $121,310 to $189,420 annually
  • Illinois compensation range: $128,020 to $199,910 annually
  • Washington state compensation range: $127,960 to $199,810 annually
  • Washington, D.C., compensation range: $138,200 to $215,790 annually

Benefits

  • Eligible for an annual discretionary bonus
  • 401(k) plan
  • Medical insurance
  • Dental insurance
  • Vision insurance
  • Accrued paid time off plan starting at 20 days annually
  • Personal medical leave
  • Parental leave
  • Up to ten paid holidays
  • Family care benefits

About the Company

  • Ashurst Perkins Coie US LLP is seeking a Strategist to support the development and execution of strategic marketing and business development initiatives for the technology sector.
  • Join a collaborative marketing team that supports the Firm’s strategic growth, client relationships, and market presence.
  • As a Strategist supporting the Technology Sector, you’ll work closely with lawyers and business services professionals to develop impactful marketing initiatives, uncover new business opportunities, and strengthen the Firm’s position in a dynamic and evolving industry.
  • This role offers the opportunity to influence sector strategy, build relationships across the Firm, mentor team members, and deliver measurable results through innovative, data-informed marketing and business development initiatives.

Equal Opportunity

  • This position is not eligible for immigration sponsorship. Candidates must be legally authorized to work in the United States without employer sponsorship now or in the future.