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About the Role
The Territory Manager, Toronto North is responsible for managing sales and community engagement activities in their assigned territory. This role requires a self-starter able to build customer relationships, sell in a fact-based manner, and influence the community. This role will report to the Regional Sales Manager.
Responsibilities
- Oversee all accounts within the assigned territory, establishing the company as the preferred partner for key customers.
- Build brand recognition and drive community engagement across the assigned market.
- Identify and execute new distribution opportunities to maximize profitable market share, volume, visibility, and service.
- Drive marketing initiatives to build consumer loyalty and accelerate sales growth.
- Lead industry and brand education sessions for key partners and retail stakeholders.
- Maintain accurate, up-to-date account records and administrative data.
- Achieve growth and operational targets across key performance areas including volume, market share, merchandising standards, product placement, distribution reach, product quality, route plan compliance, and call frequency.
- Build and maintain long-term account relationships that align with the annual operating plan.
- Develop strong working relationships with store managers and frontline staff across all assigned retail locations.
- Identify unique promotional opportunities within relevant regulatory frameworks.
- Execute the annual territory plan in collaboration with the Provincial Sales Manager to define district targets and activities.
- Allocate and track promotional and consumer budgets effectively to maximize ROI while remaining within financial and merchandising guidelines.
- Generate new sales leads, event partnerships, and local sponsorship opportunities.
- Facilitate community engagement, retailer-led training, and compliant product sampling.
- Autonomously manage daily operations, including weekly and monthly call planning.
Requirements
- 5+ years of experience in Sales, Account Management, Category Management, or Trade Marketing.
- Proven success in meeting or exceeding sales quotas and in-store execution KPIs.
- Experience in beverage alcohol or adjacent CPG sectors is considered an asset.
- Previous Brand Manager experience is a plus.
- Demonstrated ability to work independently in a remote field sales capacity.
- Ability to translate consumer insights into actionable sales strategies.
- Tech-savvy with comfortable navigating data-driven environments and CRM systems.
- Experience conducting local media interviews or serving as a brand spokesperson is an asset.
- Clean driver's abstract and a willingness to travel within the territory.
- Must successfully complete background and reference checks.
Skills
- Sales
- Account Management
- Category Management
- Trade Marketing
- Community Engagement
- Relationship Building
- Data Analysis
- CRM Systems
- Budget Management
- Sales Strategy
- Marketing Execution
Location
- Greater Toronto Area (GTA), ON
Work Type
- Full-time
- Remote
Experience Level
- 5+ years
Salary/Compensations
- $75,000 - $85,000 + car allowance
Benefits
- Extended health and dental coverage
- Paid vacation
- Participation in employer-supported retirement savings program
About the Company
- A leading global company committed to bettering lives through cannabis.
- Quality, consistency, and trust guide everything they grow, make, and deliver.
- Takes a long-term view with the ambition to help set the standard for the industry.
- Invests in people, supports their growth, and values diverse backgrounds, experiences, and perspectives.
- Believes the best of the industry is still ahead and intends to lead it.
Equal Opportunity
- Welcome and encourage applications from people with disabilities. Accommodations are available upon request for candidates taking part in all aspects of the selection process.
- All applications for this role are reviewed manually; no AI-based screening or ranking tools are used.