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About the Role
The Director, Retail Stores (AGS / South) will lead, coach, and support Senior Retail Managers and their teams to achieve business objectives and deliver an exceptional customer experience. This role acts as a crucial link between EMEA-wide initiatives and the field, influencing strategies and championing best practices while ensuring local needs are integrated.
Responsibilities
- Analyze financial, labor and weekly trade data to identify profitability, budget and performance opportunities.
- Partner cross-functionally to improve sub-league performance through store-specific actions.
- Resolve recurring trade-related issues and ensure the commercial calendar is locally relevant.
- Drive Nike Direct strategy across the field by sharing best practices and influencing global and EMEA initiatives.
- Support Sr Retail Manager execution and maintain a full view of Nike Owned Stores.
- Act as a stakeholder in the day-to-day management of labor relations body relationships.
- Build a consistent understanding of Nike’s service and selling expectations across the region.
- Champion and embed initiatives that strengthen service and selling.
- Review regional Post Purchase Survey data to assess service and selling culture.
- Support Sr Retail Managers in addressing negative service and selling trends.
- Hold Sr Retail Managers accountable for meeting service expectations.
- Lead, coach and develop Sr Retail Managers across all people-management responsibilities.
- Ensure Sr Retail Managers coach and develop Head Coaches and store management teams.
- Identify regional skills gaps and partner cross-functionally to develop and roll out training programs.
- Ensure career pathing and talent development processes are followed across the region.
- Ensure Retail Operations & Services initiatives are adopted across the region.
- Regularly review Store Standards and Processes reports to identify trends, gaps and risks.
- Champion Sr Retail Managers to resolve operational issues.
- Analyze OE reviews to identify regional trends across store and field leadership.
- Partner with relevant stakeholders to mitigate negative trends.
- Ensure operational KPIs including SSP, Ops Health dashboards, Shrink and Loss Prevention are met.
- Maintain Nike brand standards in stores.
Requirements
- Extensive retail field leadership experience.
- Strong understanding of remote team management, product assortment, retail financials, inventory management, supply chain logistics, loss prevention, consumer market intelligence, customer service excellence and operational standards.
- Strong retail business acumen.
- Proven ability to lead, coach and inspire high-performing teams remotely.
- Ability to connect business strategy with consumer needs and preferences.
- Exceptional communication, influencing and business storytelling skills.
- Strong cross-functional leadership skills.
Skills
- Remote team management
- Product assortment
- Retail financials
- Inventory management
- Supply chain logistics
- Loss prevention
- Consumer market intelligence
- Customer service excellence
- Operational standards
- Retail business acumen
- Leadership
- Coaching
- Team inspiration
- Communication
- Influencing
- Business storytelling
- Cross-functional leadership
Location
- Germany Mid, South, Austria & Switzerland
Work Type
- Field-based
- Requires regular business travel
Experience Level
- Extensive retail field leadership experience
About the Company
- Nike Value Stores