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About the Role
The Marketing Associate will assist with coordination and managing the development, production, and implementation of marketing tactics and strategies for a New York City hotel portfolio. This role supports Marketing Directors and Managers in developing annual marketing plans, partnering with Sales and Revenue Management, and overseeing digital presence and brand integrity. The position is hybrid and reports to the Echelon Senior Marketing Director.
Responsibilities
- Collaborate with Marketing Directors to develop marketing strategies, plans, and budgets aligned with business priorities.
- Manage cluster marketing strategies when applicable.
- Aid repositioning efforts with Area Team, GM, and hotel executive team.
- Monitor and evaluate campaign performance using relevant reporting tools.
- Track and analyze marketing spend to ensure alignment with goals and maximize ROI.
- Support execution of marketing initiatives, creative briefs, and collateral production.
- Assist hotel teams with marketing material production and distribution.
- Plan and organize presentations and maintain editorial calendars.
- Manage photo galleries, design templates, and hotel collateral per Marketing Directors' priorities.
- Partner with social media agency to gather video and content.
- Collaborate on hotel photoshoots, managing logistics and digital asset library.
- Manage content distribution across various channels.
- Assist in overseeing monthly events planning and onsite management.
- Foster partnerships and communicate special offers.
- Research innovative programming and packages.
- Champion EarthView eco-friendly program.
- Support PR strategy development, maintaining editorial calendar and pitch angles.
- Collaborate with PR agencies or manage PR messaging directly.
- Gather timely information from on-property teams for PR needs.
- Support Corporate DOSM with deadline-driven deliverables.
- Lead on-property media and brand partnership tours, as needed.
- Maintain organized records of all contracts and agreements.
Requirements
- Position must be located in NYC.
- Candidate must be willing to be onsite at a few different hotel locations.
- Minimal travel within the U.S. for hotel activations, events, and photo shoots.
- Flexible schedule including occasional nights and weekends to assist with events.
- Demonstrated commitment to exceeding expectations.
- Requires sitting, typing, speaking on the phone and standing for extended periods, walking, pushing, lifting up to 20 pounds, bending and reaching, stooping, kneeling, or crouching.
- Practice safe work habits to ensure safety.
Skills
- Proficient in basic graphic design software such as Canva.
- Strong Excel and PowerPoint skills for reporting and analytics.
- Proficient in social media and content creation.
- Excellence in written and verbal communication.
- Strong organizational and planning abilities.
- Detail-oriented with project management skills.
- Creative and passionate about branding, marketing, and events.
- Strong interpersonal skills with ability to work both independently and in teams.
- Understanding of hospitality/travel industry and marketing solutions preferred.
Location
- NYC
Work Type
- Hybrid
- Full-time
- Part-time
Experience Level
- Entry Level
Benefits
- Competitive wages for full time and part time opportunities
- Medical, Dental and Vision Health Insurance
- Paid Time Off
- 401k Company Match
- Travel Discounts
- Commuter Transit and Commuter Parking Benefits
- Employee Assistance and Wellness Program
- Educational/Professional Development
- Referral Bonus Program
About the Company
- HHM Hotels is proud to be an equal-opportunity employer.
Equal Opportunity
- We do not discriminate on the basis of race, color, gender, gender identity, sexual orientation, marital status, pregnancy, national origin, ancestry, age, religion, disability, veteran status, genetic information, citizenship status, or any other group protected by law.