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About the Role
This role sits at the intersection of advertiser engagement, industry education, and commercial growth, building strategic relationships with advertiser-side marketing, media, audience, and activation teams to position Comcast Advertising earlier in the planning cycle and create future commercial opportunities.
Responsibilities
- Build relationships with marketing, media, audience, data, and activation teams within priority advertisers.
- Develop engagement strategies across key advertiser accounts and industry sectors.
- Lead consultative discussions around premium video, CTV, audience targeting, media effectiveness, and measurement.
- Position Comcast Advertising as a trusted strategic partner.
- Increase advertiser understanding of Comcast Advertising's products, capabilities, and solutions.
- Create engagement opportunities through executive briefings, workshops, and innovation sessions.
- Introduce Comcast Advertising earlier into advertiser planning and decision-making processes.
- Create future demand that translates into commercial opportunities.
- Partner with Agency, Sales, and Commercial teams to unlock new growth opportunities.
- Build relationships that drive measurable pipeline influence and commercial impact.
- Help advertisers connect business objectives with Comcast Advertising's premium media and technology solutions.
- Identify emerging advertiser needs that inform future strategy.
- Act as the voice of the advertiser internally.
- Partner with Product, Marketing, Measurement, and Insights teams.
- Provide insight into advertiser priorities, challenges, and evolving in-housing strategies.
Requirements
- Have 8-12+ years' experience across media, advertising, ad tech, marketing, agency, or consulting environments.
- Have experience working directly with advertiser-side marketing and media teams.
- Understand the increasing trend towards advertiser in-housing and changing media operating models.
- Be comfortable engaging CMOs, Marketing Directors, Media Directors, Insights Leads, and Digital Transformation teams.
- Demonstrate strong consultative selling, partnership, and relationship-building capabilities.
- Have a strong understanding of premium video, CTV, audience activation, measurement, and data-driven marketing.
- Be highly credible and influential with senior brand stakeholders.
- 7-10 Years Relevant Work Experience
Skills
- Premium video
- CTV
- Audience targeting
- Media effectiveness
- Measurement
- Data-driven marketing
- Consultative selling
- Partnership
- Relationship-building
Experience Level
- 8-12+ years
- 7-10 Years
Education Level
- Bachelor's Degree
Benefits
- Options, expert guidance, and always-on tools personalized to meet needs.
- Support physically, financially, and emotionally through milestones and everyday life.
About the Company
- FreeWheel, a Comcast company, provides comprehensive ad platforms for publishers, advertisers, and media buyers.
- Powered by premium video content, robust data, and advanced technology, we’re making it easier for buyers and sellers to transact across all screens, data types, and sales channels.
- As a global company, we have offices in nine countries and can insert advertisements around the world.
Equal Opportunity
- Comcast is an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.