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About the Role

As Head of Product, you will manage product strategy execution and product delivery for our drive-to-store platform for retailers, shaping a vision that aligns with our evolving company strategy. You will empower cross‑functional teams to build solutions that create measurable impact for customers - with a strong focus on usability, performance, and differentiated value in the retail advertising space.

Responsibilities

Own the product strategy and roadmap across the full campaign cycle (plan, create, buy, optimise, measure) together with the leadership team.
Drive the automation of campaign planning and optimisation.
Develop our store revenue measurement further, so clients can see clearly what their campaigns add at the till.
Shape our AI roadmap pragmatically, building where it differentiates and buying where it doesn’t, strengthening data foundations before scaling AI features.
Design AI for moments when a model is wrong, not only when it is right.
Work closely with account teams and clients to understand budget decisions and turn that understanding into clear priorities.
Lead and develop the product team and work closely with engineering, design and commercial teams to deliver.
Define and report product KPIs that link directly to client outcomes and F11’s business goals.
Shape the product for consumer goods brands, retailer and for new markets.

Requirements

8+ years in product management, including several years leading product teams, ideally on data-heavy B2B platforms in ad tech, retail media, marketplaces or measurement.
A track record of taking products from 0 to 1 and through scaling.
A strong grasp of data, experimentation and causal measurement (control groups, incrementality).
Experience bringing ML/AI into production products is a big plus.
A pragmatic view of AI, caring about data quality, privacy (GDPR) and trust as much as model capabilities.
A hands-on, proactive builder mindset and comfort operating in growth mode.
Experience working with distributed teams and senior commercial stakeholders.
Fluent English.
German is a strong plus.
Must be living in Germany, Italy, or Spain and hold a valid work authorization in one of these countries.

Skills

Product Management
Product Strategy
Roadmap Development
Campaign Automation
Data Analysis
Experimentation
Causal Measurement
ML/AI Implementation
Data Quality
Privacy (GDPR)
Team Leadership
Stakeholder Management
B2B Platforms
Ad Tech
Retail Media
Marketplaces
Measurement
English Fluency
German Language

Location

Germany
Italy
Spain

Work Type

Remote-first
Workation

Experience Level

8+ years in product management
Several years leading product teams

Salary/Compensations

Top-quartile pay, benchmarked at the 75th percentile of the European tech industry.

Benefits

Remote-first working
Up to 90 days a year of workation from anywhere in the world
One whole-company offsites a year
Team meetings as needed
Real ownership
Measurable impact
Unique data foundation
Growth opportunities

About the Company

Factor Eleven is the leading drive-to-store revenue platform for brick-and-mortar retailers and CPG brands.
Our platform automates the entire lifecycle of digital promotion communication, from media planning and ad creation through campaign delivery, billing, and reporting.
Operating as a high-touch enterprise managed service, humans orchestrate campaign strategy while our platform automates execution, driving tangible store revenue uplift at scale.