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About the Role
Universal Ads is seeking an Account Director to activate and grow relationships within the Mobile App & Tech customer segment. This role involves developing new business, activating advertisers, and growing revenue by managing the commercial process from outreach to campaign activation and measurement.
Responsibilities
- Own advertiser activation, revenue growth, and ongoing development across an assigned portfolio of Mobile & Tech accounts.
- Build and maintain a qualified pipeline of prospective advertisers, converting new opportunities into active Universal Ads customers.
- Manage the sales process from prospecting and discovery through proposal development, measurement alignment, campaign launch, and revenue expansion.
- Develop account plans that identify customer objectives, key stakeholders, activation requirements, and opportunities for growth.
- Build relationships with growth, user acquisition, marketing, analytics, and measurement stakeholders.
- Educate performance marketers on how CTV and premium video can complement existing growth channels and deliver measurable business outcomes.
- Partner with customer success, measurement, product, partnerships, and creative teams to support successful campaign activation and ongoing advertiser growth.
- Identify opportunities to increase customer investment across campaigns, objectives, audiences, and markets.
- Maintain accurate pipeline management, revenue forecasting, account documentation, and consistent follow-up with customers.
- Gather and communicate customer feedback, market insights, and common objections to sales leadership and cross-functional teams.
- Contribute to the development of effective sales approaches by sharing customer learnings, successful activation strategies, and measurement insights.
- Represent Universal Ads professionally in customer meetings and relevant industry events.
Requirements
- 3+ years of direct sales or account management experience in app promotion, performance marketing, programmatic, CTV, social, mobile, or related digital advertising sales.
- Demonstrated ability to prospect, develop new business opportunities, activate advertisers, and grow customer revenue.
- Experience working with app marketers, growth marketers, gaming companies, fintech, digital services, subscription businesses, or other performance-driven advertisers.
- Existing relationships within the Mobile and performance marketing ecosystem are a plus.
- Working knowledge of performance marketing metrics, attribution, measurement methodologies, and digital media buying.
- Familiarity with Ads Manager buying tools, mobile measurement partners (MMPs), and other performance measurement solutions.
- Ability to communicate advertising solutions clearly, understand customer business objectives, and develop compelling sales proposals.
- Strong organizational skills, pipeline management, forecasting, and attention to detail.
- Self-motivated, proactive, and comfortable managing multiple opportunities in a fast-paced sales environment.
- Entrepreneurial mindset, strong work ethic, and a willingness to learn and adapt as the business evolves.
- Understand our Operating Principles.
- Own the customer experience.
- Know your stuff.
- Win as a team.
- Be an active part of the Net Promoter System.
- Drive results and growth.
- Support a culture of inclusion in how you work and lead.
- Do what's right for each other, our customers, investors and our communities.
Skills
- Account Management
- Business Development
- Consultative Selling
- Performance Marketing
- Strategic Selling
Location
- New York
- California
Work Type
- Full-time
Experience Level
- 7-10 Years
Education Level
- Bachelor's Degree
Salary/Compensations
- New York Pay Range: $141,508.79 - $212,263.18
- California Pay Range: $106,131.59 USD - $196,539.98
- Targeted Commission: $100,000.00
Benefits
- Best-in-class Benefits
- Compensation and benefits summary on our careers site for more details.
About the Company
- Universal Ads, a part of Comcast, enables any brand, of any size, to seamlessly make and buy commercials across premium video reaching new qualified audiences at scale.
- Universal Ads combines premium and brand-safe video content directly from the most influential media companies with the ease and familiarity of social ad buying.
- It is your one-stop shop for high-quality video ads delivering performance and unmatched scale.
Equal Opportunity
- Comcast is an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.
- Comcast will consider for employment applicants with arrest or conviction records in accordance with the requirements of applicable law, including the San Francisco Fair Chance Ordinance, the Los Angeles Fair Chance Initiative for Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.
- Please note that federal state, or local laws and regulations may restrict or prohibit Comcast from hiring individuals convicted of certain crimes.
- Additionally, an applicant’s criminal history may have a direct, adverse, and negative relationship on the job duties of this position, which may result in the withdrawal of a conditional offer of employment.