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About the Role
As a multimedia editor, you will help National Post reach a larger audience and engage new subscribers by amplifying content or creating engaging explainers and concise breaking news stories.
Responsibilities
- Craft and implement digital strategies for SEO, social, breaking news alerts, and user-generated content.
- Respond to real-time search and social needs, identifying reader trends to craft compelling story ideas, headlines, and social sells.
- Develop promotional plans for special projects and features based on search and social trends.
- Analyze internal data to identify evergreen stories for additional promotion.
- Stay up-to-date on platform evolution and help editors adjust strategies and workflows.
- Utilize best practices for subscriber growth and retention.
- Improve headlines and presentation on underperforming content in real time.
- Build relationships with the community by summarizing and expanding reader comments.
- Explain best practices for news gathering tools and social media to reporters and editors.
Requirements
- Passionate about finding new audiences and promoting content effectively.
- Experience as an audience editor or similar role is preferred.
- Experience with various social media platforms (Twitter, reddit, TikTok) and understanding audience differences.
- Up-to-date on SEO best practices.
- Self-starter passionate about driving reader engagement and increasing audiences.
- Thrive as a valued member of a small team.
- Legally eligible to work in Canada.
Skills
- SEO
- Social Media Marketing
- Content Creation
- Audience Engagement
- Data Analysis
- Digital Strategy
- Subscriber Growth
- Community Management
Location
- Toronto, Ontario
Work Type
- Full-Time
- Permanent
Experience Level
- Experience as an audience editor or similar role preferred
Salary/Compensations
- $64,000 - $77,000
About the Company
- Postmedia is a Canadian news media company representing over 110 brands across print, online, and mobile platforms.
- Award-winning journalists and innovative product development teams deliver engaging content to millions weekly.
- Offers advertisers and marketers compelling solutions to reach target audiences.
Equal Opportunity
- Postmedia Network Inc. is committed to providing accommodations for people with disabilities in all areas of the hiring process.
- Postmedia Network Inc. is committed to employment equity and an inclusive barrier-free selection process and work environment.
- Postmedia Network Inc. encourages applications from women, indigenous peoples, persons with disabilities and members of visible minorities.