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About the Role
As a Midweight Social Creative, you will concept, create, and activate original, social-first content that stops the scroll and sparks conversation. You will be comfortable dreaming up ideas, bringing them to life on camera, and driving engagement. This is a pure social creative role, using insights born from social to form ideas with proper platform consideration. You will sit within the Creative team, working closely with other teams and reporting into one of the Creative Leads.
Responsibilities
- Develop original, culturally relevant content ideas across always-on and campaign work.
- Concept and produce engaging content across TikTok, Instagram, and Meta platforms.
- Film, edit, and publish social content with strong attention to platform nuances and best practices.
- Confidently present creative concepts and decks to clients, telling a clear and compelling story.
- Contribute creative thinking to new business pitches, including content pillars and always-on ideas.
- Be a confident face on camera where needed.
- Bring personality and authenticity to content output.
- Identify opportunities for creator-led storytelling and influencer collaborations.
- Stay ahead of trends, memes, and cultural conversations.
- React quickly and strategically with brand-safe messaging.
- Maintain deep knowledge of platform updates and algorithm shifts.
- Advise clients and internal teams on how platform changes may impact content strategies.
- Collaborate on content calendar planning to ensure consistent, high-quality output.
- Ensure all content aligns with brand voice, guidelines, and visual identity.
- Identify what to stop, start, and scale based on data insights.
Requirements
- Proven experience in a social media or content role (agency or in-house).
- Strong conceptual thinker with the ability to generate distinctive, original ideas.
- Confident filming and editing content for social platforms.
- Comfortable presenting work to clients.
- Deep understanding of TikTok, Instagram, and Meta, including platform nuances and best practices.
- Passion for online culture, trends, and social vernacular.
- Experience managing multiple projects in a fast-paced, collaborative environment.
- Strong organizational skills and attention to detail.
- Experience briefing or ideating influencer and creator content is a bonus.
Skills
- Social-First Content Creation
- On-Camera Presence
- Creator Collaboration
- Trend Analysis
- Platform Expertise (TikTok, Instagram, Meta)
- Content Strategy
- Client Presentation
- Project Management
- Organizational Skills
Location
- Office-based (4 days per week)
Work Type
- Full-time
- Hybrid
Experience Level
- Midweight
Benefits
- Pension
- Life Assurance
- Private Medical cover
- Reflection Days
- Shared Parental Leave
- Inclusive Benefits
- Employee Action Groups
About the Company
- Fabric Social is a social-first creative agency built for the new era of social media.
- We bring strategy, creative, production, community, creators, and paid media into a single social engine.
- We help brands become social brands that people choose to follow, talk about, and bring into culture.
- Our clients include Currys, Sky, Subway, Autotrader, Morrisons, Holland & Barrett, Just Eat, Garnier, Vodafone, Kleenex, Andrex, and more.
Equal Opportunity
- Fabric Social is a proud equal opportunities employer.
- We welcome and encourage applications from people of all backgrounds.
- We do not discriminate on the basis of race, ethnicity, nationality, religion or belief, disability, age, citizenship, relationship status, sexual orientation, gender identity, or any other protected characteristic.
- We are committed to providing a fair, accessible, and inclusive recruitment process.
- We will work with candidates to ensure the process works for them, accommodating access needs related to disability, neurodivergence, or health conditions.
- Sharing information about access needs will never impact an application.
- Our values guide us to listen with empathy, uplift each other, take responsibility, and embrace change, building a culture where everyone feels seen, respected, and genuinely included.