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About the Role

The Editor, Commercial Content & Partnerships is responsible for defining and delivering customer-driven content propositions that support commercial growth across the World Business Media portfolio. This role sits within the commercial organisation and is separate from Reuters’ independent newsroom. You will own content strategy, messaging and execution for commercially sponsored content, events, interviews and multimedia initiatives, working directly with customers and partners to create high-quality, market-relevant content that delivers value for both audiences and clients.

Responsibilities

Set the strategic direction for customer-facing content across written, video and event-based formats.
Translate customer objectives and audience insight into clear positioning, compelling storytelling and scalable content products.
Manage and guide Content Editors and contributors, ensuring consistent quality, messaging and execution across the portfolio.
Work closely with customers, commercial leadership, marketing, production teams and external partners, acting as the senior content lead for commercial activity.
Establish content strategy based on defined customer personas and decision-maker journeys within the global (re)insurance market.
Define customer-facing positioning statements and messaging frameworks for key audience segments.
Ensure content propositions are clearly differentiated and commercially relevant.
Own the development and delivery of sponsored content, thought leadership, partner interviews and client-led narratives.
Shape content plans that support commercial campaigns, partnerships and long-term client relationships.
Ensure consistency of tone, format and quality across all commercial content outputs.
Build and maintain sales enablement tools and content assets to support pitching and client conversations.
Work with the Commercial Director and sales teams to package content propositions for customers.
Support pre-sales and post-sales activity by articulating content value and execution plans.
Oversee planning and delivery of long-form content (reports, features, documentaries, special projects).
Oversee short-form content (interviews, video clips, panel highlights, editorial-style explainers).
Ensure content is effectively repurposed across digital platforms, video, and events.
Work directly with customers to shape interviews, event appearances and content participation.
Build strong relationships with senior industry figures and partners.
Attend, host and chair events, roundtables and customer-facing sessions where required.
Work closely with marketing, production, video and events teams to deliver integrated commercial programmes.
Coordinate market research and audience insight to identify new commercial content opportunities.
Act as the senior content point of contact within the commercial team.

Requirements

Commercially minded content leader comfortable working directly with customers and shaping content in a client-led environment.
Understand how to balance audience value with commercial objectives without operating as independent newsroom journalism.
Significant experience creating customer-driven or sponsored content.
Strong understanding of content strategy, messaging and proposition development.
Experience working with commercial teams, clients and senior stakeholders.
Excellent writing and editing skills across written and video formats.
Confidence hosting interviews, panels and live events.
Ability to translate complex industry topics into clear, engaging insight.
Strong organisational skills and comfort operating in a fast-paced commercial environment.

Skills

Content strategy
Messaging
Proposition development
Writing
Editing
Interviewing
Event hosting
Client relationship management
Sales enablement

Location

London

Work Type

Hybrid

Experience Level

Senior

Benefits

Hybrid Work Model
Flexibility & Work-Life Balance (Flex My Way, work from anywhere for up to 8 weeks per year)
Career Development and Growth (Grow My Way programming)
Industry Competitive Benefits (flexible vacation, two company-wide Mental Health Days off, access to the Headspace app, retirement savings, tuition reimbursement, employee incentive programs)
Social Impact (two paid volunteer days off annually, pro-bono consulting projects, ESG initiatives)
Resources for mental, physical, and financial wellbeing

About the Company

The Insurer, from Reuters, is a leader in providing insights and analysis for the global insurance and reinsurance industry, specializing in high-value content and intelligence through premium subscriptions, partnerships, and commercial solutions.
Thomson Reuters informs the way forward by bringing together trusted content and technology that people and organizations need to make the right decisions.
We serve professionals across legal, tax, accounting, compliance, government, and media.
Our products combine highly specialized software and insights to empower professionals with the data, intelligence, and solutions needed to make informed decisions, and to help institutions in their pursuit of justice, truth, and transparency.
Reuters, part of Thomson Reuters, is a world leading provider of trusted journalism and news.
We are powered by the talents of 26,000 employees across more than 70 countries, where everyone has a chance to contribute and grow professionally in flexible work environments.
At a time when objectivity, accuracy, fairness, and transparency are under attack, we consider it our duty to pursue them.
We are one of the few companies globally that helps its customers pursue justice, truth, and transparency.
Together, with the professionals and institutions we serve, we help uphold the rule of law, turn the wheels of commerce, catch bad actors, report the facts, and provide trusted, unbiased information to people all over the world.

Equal Opportunity

As a global business, we rely on the unique backgrounds, perspectives, and experiences of all employees to deliver on our business goals.
To ensure we can do that, we seek talented, qualified employees in all our operations around the world regardless of race, color, sex/gender, including pregnancy, gender identity and expression, national origin, religion, sexual orientation, disability, age, marital status, citizen status, veteran status, or any other protected classification under applicable law.
Thomson Reuters is proud to be an Equal Employment Opportunity Employer providing a drug-free workplace.
We also make reasonable accommodations for qualified individuals with disabilities and for sincerely held religious beliefs in accordance with applicable law.