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About the Role

This role is responsible for running campaigns that drive delegate bookings and visitor registrations, winning back and winning over delegates, and measuring campaign performance. You will work closely with marketing, sales, content, and operations teams to achieve shared goals and support events onsite.

Responsibilities

Run email campaigns that drive delegate bookings and visitor registrations using HubSpot.
Create social posts and adverts for organic and paid campaigns.
Design simple graphics and banners in Canva, in line with brand guidelines.
Write copy for emails, social, web pages, and blogs in the brand voice.
Build and manage audience data, including past attendee and delegate lists.
Research audiences and hot topics in their industries.
Call past attendees, lapsed delegates, and warm prospects with personal outreach.
Remind people why they loved the event, inform them of new aspects, and convert interest into bookings.
Follow up with tailored emails, booking links, and offers.
Handle inbound delegate inquiries by phone and email.
Identify group bookings and opportunities to upgrade to premium passes and packages.
Report on campaign performance, including open rates, social engagement, registrations, and delegate sales by channel.
Maintain accurate records of conversations and bookings in HubSpot.
Share customer feedback to shape messages, offers, and pricing.
Collaborate with marketing, sales, content, and operations teams.
Support the team onsite at events.

Requirements

Energy, enthusiasm, and a genuine drive to succeed.
An interest in marketing and a willingness to learn about events, industries, and audiences.
A creative, proactive approach to campaigns.
Excellent written and verbal communication skills.
Confidence on the phone.
Motivation from targets and seeing work results.
Resilience and the ability to bounce back quickly from rejection.
Strong organization and attention to detail across campaigns, data, and follow-ups.
Good working knowledge of Microsoft Excel.
An agile mindset and a taste for fast-paced work.
Experience with CRM systems, ideally HubSpot (desirable).
Experience in events, conferences, or B2B marketing (desirable).
Customer-facing, telemarketing, or target-driven experience (desirable).
Some marketing experience from a previous role, internship, or placement, such as email or social (desirable).
The role does not usually offer sponsorship.
CloserStill Media reserves the right to request a DBS or credit check.

Skills

HubSpot
Canva
Microsoft Excel
Email marketing
Social media marketing
Graphic design
Copywriting
Audience research
Sales outreach
Customer service
Data management
Performance reporting
CRM systems

Location

London Bridge, London

Work Type

Full-time

Experience Level

Entry-level
Some marketing experience (desirable)

About the Company

ROAR B2B is part of CloserStill Media, organizing important industry events in the UK and internationally.
Events focus on Environment, Healthcare, and Business Technology sectors.
The company believes in collaboration, challenging each other, and enjoying work.
They are growing fast with new events planned.
CloserStill Media embraces diversity and is committed to developing a diverse and inclusive environment.

Equal Opportunity

We are an equal opportunity employer.
All applicants will be considered for employment based on merit without attention to age, ethnicity, religion or beliefs, sexual orientation, gender identity, family or parental status or disability status.
We are committed to ensuring an inclusive and accessible recruitment process.
If you require any reasonable adjustments at any stage, please contact our HR team at Ros.Hammond@Roarb2b.com.