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About the Role
The Bon Appétit Test Kitchen is responsible for creating compelling original recipes and content that lives across all of our brands and platforms, including websites, social channels, video, apps, print, and more. We seek expert content creators who engage and inspire audiences, and who place equal value on bringing the work of contributors and chefs to life on our platforms as well.
Responsibilities
- Conceive, develop, and execute content that incorporates brand and editorial strategy and cross-team collaboration.
- Engage directly with internal and external contributors to concept and delegate work.
- Manage all stages of the editorial process, from ideation to recipe development, visual and photographic execution, editing, packaging, and distribution on print, digital, and IRL platforms.
- Develop recipes that resonate across platforms to drive audience acquisition, habit-building, and subscriber conversion.
- Guide the work and standards of everyone in the Test Kitchen, particularly junior members.
- Create strategies for successful recipes that balance rich storytelling with business goals of growing audiences and meeting KPIs.
- Set recipe lineups across platforms and columns.
- Oversee all aspects of recipe development and production, including assigning, coordinating scheduling, and managing workflows.
- Contribute actionable, timely, and relevant pitches for stories, packages, and recipes.
- Partner with chefs and internal/external contributors to create content that showcases strong brand identity and storyteller point of view.
- Incorporate SEO and audience insights and strategies into content planning and execution.
- Refine team output and efforts based on performance reporting.
- Create compelling, impactful recipes that support brand content strategies.
- Promote work in video, social media, newsletter programming, media appearances, podcasts, and other platforms.
- Contribute written pieces, such as digital articles and print copy.
- Collaborate and help solve challenges with the food team.
- Develop the talent of junior team members by giving constructive feedback and fostering a positive team environment.
- Perform additional responsibilities and tasks as assigned.
- Evaluate and/or meet with candidates for open positions.
- Assist in the training or mentoring of colleagues.
Requirements
- At least 4 years of hands-on culinary experience (restaurants, test kitchens, social media).
- At least 3 years of editorial experience with demonstrated success in developing and executing multi-platform content.
- Strong editorial judgment and a deep understanding of editorial strategy.
- Ability to use analytics and audience insights to refine tactics.
- Demonstrated ability to manage projects and deadlines.
- Ability to collaborate on brand tentpoles and engage with creative partners.
- Strong communication and collaboration skills.
- Experience working on cross-functional teams to execute multi-platform content.
- Ability to partner effectively with editors, writers, contributors, producers, photographers, food stylists, and designers.
- On-camera experience.
Skills
- Culinary experience
- Editorial experience
- Multi-platform content development and execution
- Editorial strategy
- Project management
- Collaboration
- Communication
- SEO
- Audience insights
- On-camera presence
Location
- New York, NY
Work Type
- Guild position
Experience Level
- Senior
Salary/Compensations
- $92,000 - $140,000
About the Company
- Bon Appétit is the destination for food-obsessed audiences who live to eat. We deliver original, home-cook-friendly recipes; highlight techniques and products to improve or elevate everyday cooking; and offer restaurant and culture content that helps contextualize what’s happening right now in the world of food.
- Epicurious is the all-in-one platform for cooking inspiration and advice that helps home cooks at every level get dinner on the table. It is the brand that answers the question “What’s for dinner tonight?” and draws people in with trustworthy, myth-busting tips and techniques as well as the stories behind iconic dishes and expert shopping recommendations.
- Bon Appétit and Epicurious reach millions of home cooks and food lovers across Bonappetit.com and the magazine, Epicurious.com, the Epicurious app, the BA podcast, live events, video, newsletter, and social platforms.
Equal Opportunity
- Condé Nast is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, age, familial status and other legally protected characteristics.