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About the Role
As Senior Spokesperson, Technology & Innovation, you will serve as Siemens’ senior global spokesperson and media relations expert for industrial technologies, engineering innovation, and foundational technology development. Your primary goal is to position Siemens externally as a leading global technology company that merges the physical and digital worlds, demonstrating how industrial technology progresses from foundational development to real-world products, systems, and applications. A significant aspect of this role involves executive-linked technology positioning, working directly with Siemens Managing Board members and senior technology executives to shape Siemens’ industrial technology and innovation narrative through compelling stories, interviews, and thought leadership.
Responsibilities
- Make Siemens’ broader technology leadership tangible for external audiences, translating complex engineering and innovation into impactful stories.
- Develop and drive global media narratives connecting Siemens’ key industrial technologies with strategic themes like digital engineering and the convergence of real and digital worlds.
- Connect foundational R&D and pre-development activities with applied industrial technologies, illustrating how reusable technologies become products and solutions.
- Utilize tangible proof points such as products, prototypes, partnerships, and applications to substantiate Siemens’ technology story.
- Support senior leaders in positioning Siemens’ technology and innovation story through strategic executive communications.
- Build and maintain trusted relationships with leading international technology, business, industrial, and innovation journalists.
- Proactively identify opportunities for feature stories, interviews, and high-impact media moments.
- Create alignment across global Media Relations, Foundational Technologies, Siemens Technology, businesses, regions, executive communications, product teams, Strategy, Marketing, customers, and partners.
Requirements
- Master's degree or equivalent qualification, ideally in communications, business administration, political science, economics, or a related field.
- Many years of senior professional experience in Media Relations, corporate communications, executive communications, or journalism, ideally in an international technology, industrial, business, or financial context.
- Strong track record in international media positioning, including work with leading global technology, business, financial, or policy outlets.
- Proven ability to support senior executives in translating strategic technology priorities into credible media narratives and high-visibility positioning opportunities.
- Strong understanding of industrial technology, engineering, software, and manufacturing across the technology lifecycle.
- Excellent editorial judgment and writing skills, with the ability to turn technical substance into clear, differentiated, and newsworthy stories for international media.
- Strong existing network among relevant technology, business, financial, and policy journalists, particularly in international and U.S. media ecosystems.
- Confidence in handling sensitive, fast-moving, and high-visibility topics with accuracy, discretion, and a clear view of reputation impact.
- Strong ability to build trust across senior stakeholders, expert communities, and global communications teams while staying focused on external impact.
- Intellectually curious and comfortable engaging deeply with engineers, technologists, and product experts.
- Highly collaborative, skilled at navigating complex global stakeholder environments and comfortable influencing across cultures and seniority levels.
- Able to move easily between a laboratory, a factory floor, a Board briefing, and a conversation with a top-tier journalist.
- Excellent written and spoken English is essential.
- German is highly desirable; additional languages are an advantage.
Skills
- Media Relations
- Corporate Communications
- Executive Communications
- Journalism
- International Media Positioning
- Technology Positioning
- Narrative Development
- Interviewing
- Thought Leadership
- Editorial Judgment
- Writing
- Stakeholder Management
- Influencing
- English
- German
Location
- Berlin - Berlin - Germany
- Erlangen - - Germany
- Munich - - Germany
Work Type
- Hybrid (Remote/Office)
- Full-time
- Permanent
Experience Level
- Experienced Professional
Education Level
- Master's degree or equivalent qualification
Benefits
- Competitive compensation and benefits package
- Opportunities for continuous learning and professional development
About the Company
- Marketing & Communications sits at the centre of how Siemens competes in an increasingly connected, digital and AI-driven world.
- As part of our company transformation, we are building an integrated Marketing & Communications function that brings together expertise across businesses, regions and expert teams under one shared strategy and leadership model.
- Together, we drive reputation, growth and productivity across Siemens.
- This is a unique opportunity to help shape the future of Marketing & Communications at one of the world’s leading technology companies.
- Working across businesses, regions and specialist teams, you will help strengthen trust, accelerate growth, unlock the power of AI and build scalable capabilities that create impact across all our audiences.
- Become part of a global, multicultural and highly collaborative Marketing & Communications community and help shape the future of how Siemens builds trust, drives growth and creates impact.
Equal Opportunity
- At Siemens, we believe that feeling valued and included is the foundation for doing great work. That’s why we aim to create an inclusive workplace where everyone feels a sense of belonging, and where individual perspectives and experiences are celebrated. Our commitment to fairness and respect extends to every applicant.
- As an equal opportunity employer, we welcome applications from individuals of all backgrounds and particularly encourage applications from persons with disabilities.