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About the Role
As a digital marketing expert, you will implement industry-leading digital best practices for clients and their dealers through consultations, training, data analysis, and webinars. The goal is to optimize dealer digital performance, deliver strategic consulting, and establish a premium online customer experience.
Responsibilities
- Implement industry leading digital best practices through in-person consultations, training, data analysis, videos, and webinars.
- Optimize dealer digital performance.
- Deliver strategic digital consulting.
- Provide analytics reporting.
- Establish a premium online customer experience.
Requirements
- Previous automotive experience as a Marketing Manager, eCommerce Director, Internet Manager, or previous work experience in the Automotive industry as a Digital Resource.
- In-depth knowledge of dealership sales strategy, marketing, and operations.
- Ability to coordinate digital strategy elements into business plans.
- Extensive travel required.
- Expert proficiency with Dealership Websites.
- Expert proficiency with Search Engine Optimization (SEO).
- Expert proficiency with Search Engine Marketing (SEM).
- Expert proficiency with Social Media and Reputation Management.
- Expert proficiency with CRM / DMS Systems.
- Expert proficiency with Google Adwords / Analytics.
- Automotive experience.
- Extensive travel in the NY/NJ/PA area.
Skills
- Dealership Websites
- Search Engine Optimization (SEO)
- Search Engine Marketing (SEM)
- Social Media and Reputation Management
- CRM / DMS Systems
- Google Adwords / Analytics
Location
- NY/NJ/PA area
Work Type
- Full-time
- Extensive travel
Experience Level
- Previous automotive experience
- Previous work experience in the Automotive industry
Salary/Compensations
- $95,000 - $105,000
Benefits
- Excellent health insurance plan, including an entirely free medical plan!
- Paid Holidays
- Generous Paid Time Off (PTO)
- Time off to volunteer within your community
- Wellness days
- Other employee perks
About the Company
- Our team is engaged, driven and excited about the work we do.
- We’re bringing big ideas to life daily and are looking for talented individuals to grow with us.
- Voted Best Midsize Company to work for in Detroit by Detroit Free Press