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About the Role
Ogilvy is one of Germany's most successful creative agencies in marketing and communication. As a Creative Company with locations in Frankfurt, Düsseldorf, and Berlin, we deliver modern, cross-disciplinary solutions for an increasingly complex world. We bring together the best experts for our clients and their business challenges. Our proprietary "Borderless Creativity" approach combines technology with creativity to achieve demonstrably better results.
Responsibilities
- Develop strong, strategically sound creative ideas and campaigns that go beyond individual headlines and shape brands sustainably.
- Intensively engage with briefings and strategies, constructively question them, and further develop them when a better idea demands it.
- Develop communicative guiding ideas, stories, and tonalities that give brands a clear, independent voice.
- Think digitally and social-first, but develop ideas that work across different media and touchpoints, from social and digital to activation and film.
- Consistently drive ideas forward and develop them into convincing creative solutions in close sparring with art direction, strategy, and consulting.
- Develop strong presentations, present creative concepts confidently, and guide clients securely through the creative development process.
- Take responsibility for projects and accompany creative processes from the initial idea to convincing implementation.
- Share knowledge, provide constructive feedback, and support junior creatives in their conceptual and craft development.
Requirements
- Several years of experience as a Copywriter, Creative Copywriter, or in a comparable creative role, demonstrated by a strong, versatile portfolio.
- Ability to think in big ideas rather than individual headlines, combining strategic understanding with surprising, relevant creation.
- A keen sense for language, tonality, and storytelling, conveying complex messages clearly, precisely, and brand-appropriately.
- Understanding of digital platforms, cultural dynamics, and social media mechanics, recognizing that a strong idea transcends a single channel.
- Ability to quickly grasp brands, target groups, and cultural contexts to develop relevant communication with an independent brand voice.
- Awareness of relevant creative and cultural trends, a high standard of quality, and a drive to create communication that stands out and sets new standards.
- Ability to confidently advocate for ideas, work independently and structured, and value creative sparring within a team.
- Proficiency in German at least at C1 level and very good English skills, with the ability to confidently communicate creative ideas in both languages.
Skills
- Ideation
- Concept Development
- Campaign Strategy
- Storytelling
- Brand Voice Development
- Digital Marketing
- Social Media Marketing
- Cross-channel Creation
- Creative Development
- Presentation Skills
- Client Consultation
- Project Management
- Team Collaboration
- Feedback Delivery
- Mentoring
- Strategic Thinking
- Copywriting
- Language Proficiency (German C1, English)
Location
- Berlin
Work Type
- Mobile Office (three days on-site)
- Full-time
Experience Level
- Several years of experience
Benefits
- Mobile Office option (three days on-site)
- Access to WPP training network, including LinkedIn Learning
- Support for private pension plans and capital-forming benefits
- Anniversary bonuses in the form of additional vacation days
- Job Bike option
- Extended company health insurance with an additional budget of up to €300 per year
- Access to Employee Assistance Program TELUS Health
- Free use of the Headspace app
- Subsidized Gympass membership
About the Company
- Ogilvy is one of Germany's most successful creative agencies in marketing and communication.
- We are a Creative Company with locations in Frankfurt, Düsseldorf, and Berlin.
- We deliver modern, cross-disciplinary solutions for an increasingly complex world.
- Our proprietary "Borderless Creativity" approach combines technology with creativity to achieve demonstrably better results.
Equal Opportunity
- We believe in the power of diversity and collaboration. We can only face the challenges of today's world together.
- We are committed to evaluating all qualified applicants solely on their abilities, regardless of age, gender, ethnicity, sexual orientation, disability, or religion.