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About the Role
We are seeking a Campaigns and Content Lead to drive the delivery of high-impact digital adoption and technology learning initiatives across Deloitte. These initiatives help colleagues understand, adopt, and effectively use digital tools and emerging technologies. You will lead a team of four content and digital specialists, providing coaching, prioritization, and support, while combining stakeholder advisory and creative direction to deliver engaging, user-focused experiences.
Responsibilities
- Lead the Digital Adoption Campaign team, setting direction, managing priorities and workload, coaching team members, and ensuring high-quality delivery.
- Lead the planning and delivery of digital adoption campaigns and initiatives, from initial strategy and stakeholder engagement through to launch and ongoing adoption.
- Advise and influence stakeholders on digital adoption and user experience, ensuring tools and solutions are intuitive, accessible, and designed with the end user in mind.
- Oversee the development of digital adoption and learning materials; review and quality-assure campaign work, scripts, and learning materials.
- Provide creative direction across design, structure, messaging, brand, and user experience.
- Build strong relationships with project teams, product owners, change, communications, and other stakeholders to understand requirements, recommend appropriate adoption approaches, and manage reviews and approvals.
- Use feedback, engagement, and adoption insights to continually improve the user experience and effectiveness of digital adoption activity.
Requirements
- Strong experience in digital adoption communications, campaign management, marketing, or technology learning.
- Strong organizational skills; experience managing multiple digital adoption campaigns and projects, including delivery priorities, dependencies, and pipeline activity.
- Proven ability to translate complex technical information into simple, user-focused messaging and engaging digital content.
- Able to quickly understand established campaigns, processes, and ways of working, take ownership of existing activity, and successfully integrate new projects into the campaign portfolio.
- Proven people leadership experience, with the ability to lead, develop, and motivate a team.
- Strong stakeholder management, influencing, and advisory skills; confident advisor with the ability to challenge constructively, manage expectations, and keep delivery on track when requirements or deadlines change.
- A strong eye for digital design, content, and user experience, with the ability to provide effective creative direction.
- Excellent communication skills and the ability to translate complex or technical information into simple, engaging content.
- An understanding of digital workplace technologies, AI, and Microsoft 365 from an adoption, communications, or learning perspective. Technical expertise is not required.
Skills
- Digital adoption communications
- Campaign management
- Marketing
- Technology learning
- Organizational skills
- Digital content creation
- People leadership
- Stakeholder management
- Influencing skills
- Advisory skills
- Digital design
- User experience
- Creative direction
- Communication skills
- Understanding of digital workplace technologies
- Understanding of AI
- Understanding of Microsoft 365
Location
- UK hybrid
- London
- Leeds
- Manchester
- Newcastle
- Birmingham
- Cardiff
- Glasgow
- Edinburgh
- Bristol
- Aberdeen
Work Type
- Contract
- Hybrid
Salary/Compensations
- Competitive (Inside IR35)
About the Company
- Working with the Deloitte Associate (Contractor) Programme means we can offer you the opportunity to work on a variation of industry and client related projects.
- Our aim is to retain the best talent and so when your project end date nears our team of Talent Community Advisors will be working with you to look at alternative projects within the firm that suit your experience should you wish to continue with Deloitte.