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About the Role
Waabi is seeking a Creative Director to define and enhance the company's creative and visual brand identity. This role involves translating the Physical AI narrative into impactful work across digital and physical platforms to build brand awareness among customers, policymakers, investors, talent, and the public.
Responsibilities
- Develop breakthrough creative ideas that translate Waabi's Physical AI narrative.
- Steward Waabi's visual identity across all digital and physical surfaces.
- Partner with senior leadership, including the CEO and COO, to shape brand and creative direction.
- Produce video content, including shooting, directing, and editing.
- Design presentations, social content, website pages, and core brand assets.
- Direct external creative, design, and production agencies.
- Build the case for and lead an in-house creative team as scope grows.
Requirements
- 10+ years in a creative leadership role (Creative Director, Design Director, or similar), ideally in deep-tech, AI, robotics, or a technically complex company.
- A portfolio demonstrating breakthrough brand ideas and concepts that influenced audience perception.
- Experience in developing a nascent brand into a fully realized presence.
- Hands-on proficiency in design (Adobe Creative Suite, Figma), video editing (Adobe Premiere Pro, Final Cut Pro), and AI tools (Midjourney, Runway, Google Veo).
- Experience managing external creative, design, or production agencies, including budget and quality accountability.
- Experience partnering directly with C-suite or founder-level leadership on brand and creative decisions.
- Strong visual design sensibility across web, presentations, social, and video.
- Comfortable operating in a small, hands-on environment with the potential to lead a team.
- Open-minded and collaborative team player.
- Passionate about self-driving technologies, solving hard problems, and creating innovative solutions.
Skills
- Adobe Creative Suite
- Figma
- Adobe Premiere Pro
- Final Cut Pro
- Midjourney
- Runway
- Google Veo
- Creative direction
- Brand identity development
- Visual design
- Video production
- Project management
- Budget management
- Team leadership
Location
- Toronto
- San Francisco
- Dallas
- Pittsburgh
Work Type
- Full-time
Experience Level
- 10+ years in a creative leadership role
Salary/Compensations
- $138,000 - $198,000 USD
Benefits
- Competitive compensation and equity awards
- Health and Wellness benefits (Medical, Dental, Vision)
- Unlimited Vacation
- Flexible hours
- Work From Home support
- Daily drinks, snacks, and catered meals (when in office)
- Regular team building activities and social events
About the Company
- Waabi is a technology start-up building technologies to transform the way the world moves.
- Founded by AI visionary Raquel Urtasun, Waabi is the leader in Physical AI.
- The company is unlocking the next era of autonomous transportation with technology powering commercial autonomous trucks and robotaxis.
- Waabi is backed by and partners with world leaders in AI, automotive, logistics, and deep tech.
- Waabi is growing quickly and looking for diverse, innovative and collaborative candidates.
Equal Opportunity
- Waabi is an equal opportunity employer.
- We celebrate diversity and are committed to creating a supportive, inclusive, and accessible workplace for all our employees.
- We seek applicants of all backgrounds and identities, across race, color, ethnicity, national origin or ancestry, age, citizenship, religion, sex, sexual orientation, gender identity or expression, military or veteran status, marital status, pregnancy or parental status, caregiver status, disability, or any other characteristic protected by law.
- We make workplace accommodations for qualified individuals with disabilities as required by applicable law.
- If reasonable accommodation is needed to participate in the job application or interview process please let our recruiting team know.