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About the Role
As a Senior Social Strategist, you will be the strategic lead driving social initiatives for key clients. You will mine complex data sets, transform them into actionable strategic playbooks, and develop organic content concepts that drive business results in a collaborative environment.
Responsibilities
- Develop comprehensive social audits, competitive analyses, and strategic recommendations.
- Define content pillars, themes, and platform-specific strategy.
- Create and document strategic plans with meticulous attention to detail.
- Translate strategy into compelling organic content concepts in partnership with creative teams.
- Provide strategic briefings and recommendations to clients.
- Coordinate cross-functionally with creative teams to ensure strategic alignment.
- Manage ongoing social media operations including reporting and optimization recommendations.
- Utilize social listening tools and analytics platforms to inform strategy and measure impact.
- Support the maintenance and optimization of brand social accounts and content calendars.
Requirements
- 4-6+ years of demonstrated experience in organic social media strategy and content development.
- Proven ability to translate complex data, research, and insights into actionable strategic direction.
- Deep expertise across all major social platforms with a keen understanding of organic content nuances and best practices.
- Strong strategic mindset paired with the ability to work creatively.
- Excellent organizational skills with the ability to manage multiple projects.
- Hands-on experience with social media management software platforms (Sprout Social, Sprinklr, Hootsuite, Emplifi, or equivalent).
- Experience with social listening tools and competitive analysis platforms (e.g. Talkwalker, Brandwatch).
- Demonstrated client-facing capabilities with the ability to communicate strategically and professionally.
- Ability to work collaboratively across functions and communicate effectively with creative teams and production partners.
Skills
- Organic social media strategy
- Content development
- Data analysis
- Strategic planning
- Organic content creation
- Social media platforms expertise
- Client communication
- Presentation skills
- Organizational skills
- Social media management software
- Social listening tools
- Competitive analysis
Location
- Office (minimum 3 days a week)
Work Type
- Hybrid
Experience Level
- Senior
Salary/Compensations
- $80,000 - $100,000 CAD
About the Company
- Omnicom is committed to hiring and developing exceptional talent.
- We believe that talent is uniquely distributed and are focused on developing inclusive teams.
- We celebrate what makes us different and believe it makes us better together.
Equal Opportunity
- Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.