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About the Role

Universal Ads is seeking a Senior Account Director to activate and grow relationships within the Mobile & Tech customer segment. This strategic role involves managing the full commercial process, from initial engagement to revenue expansion, and is ideal for someone who thrives in developing new business opportunities and defining new customer segments.

Responsibilities

Own the activation, revenue growth, and long-term development of your book of Mobile & Tech accounts.
Build account plans that identify key stakeholders, business objectives, measurement requirements, activation barriers, and opportunities for expansion.
Develop a qualified pipeline and convert high-potential prospects into active Universal Ads customers.
Manage the sales process from prospecting and discovery through proposal development, measurement alignment, campaign launch, and revenue expansion.
Build relationships with growth, user acquisition, marketing, analytics, measurement, procurement, and executive stakeholders.
Educate sophisticated performance marketers on how CTV and premium video can complement existing growth channels and drive measurable business outcomes.
Partner with customer success, measurement, product, partnerships, and creative teams to reduce activation friction and accelerate time to launch.
Identify opportunities to expand customer investment across campaigns, objectives, audiences, markets, and measurement approaches.
Maintain strong pipeline management, revenue forecasting, account documentation, and next-step discipline.
Bring structured customer feedback to the Executive Director and cross-functional teams, helping identify product improvements and recurring market needs.
Contribute to the continued improvement of the Mobile sales playbook by sharing customer insights, successful approaches, objections, and measurement learnings.
Represent Universal Ads with credibility in customer meetings and relevant industry settings.

Requirements

5+ years of direct sales or strategic account experience in app promotion, performance marketing, programmatic, CTV, social, mobile, or related advertising sales.
Demonstrated success activating new advertisers and growing revenue across a portfolio of sophisticated accounts.
Experience selling to app marketers, growth marketers, AI companies, gaming companies, fintech, digital services, or subscription-based businesses.
Established relationships within the Mobile and performance marketing ecosystem.
Strong understanding of performance marketing metrics, measurement frameworks, attribution challenges, incrementality, and growth media buying behavior.
Experience working with Ads Manager buying tools, MMPs, incrementality partners, and advanced measurement solutions.
Ability to navigate complex organizations, develop compelling commercial narratives, and translate technical capabilities into clear customer value.
Strong pipeline management, forecasting, negotiation, and account planning skills.
Entrepreneurial mindset and comfort operating in a growing business where the sales motion and product are continuing to evolve.
Understand our Operating Principles; make them the guidelines for how you do your job.
Own the customer experience think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
Know your stuff be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
Win as a team make big things happen by working together and being open to new ideas.
Be an active part of the Net Promoter System a way of working that brings more employee and customer feedback into the company by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
Drive results and growth.
Support a culture of inclusion in how you work and lead.
Do what's right for each other, our customers, investors and our communities.

Skills

Account Management
Business Development
Consultative Selling
Media Sales
Performance Marketing

Location

New York
Illinois
California

Work Type

Full-time

Experience Level

Senior
10 Years +

Education Level

Bachelor's Degree

Salary/Compensations

New York Pay Range: $207,050.94 - $310,576.41
Illinois Pay Range: $181,169.57 - $323,517.09
California Pay Range: $155,288.20 USD - $287,570.74
Targeted Commission: $140,000.00

Benefits

Best-in-class Benefits
Commission potential for overachievement
Total Rewards package including base pay, commission/bonus, and benefits

About the Company

Universal Ads, a part of Comcast, enables any brand, of any size, to seamlessly make and buy commercials across premium video reaching new qualified audiences at scale.
Universal Ads combines premium and brand-safe video content directly from the most influential media companies with the ease and familiarity of social ad buying.
It is your one-stop shop for high-quality video ads delivering performance and unmatched scale.

Equal Opportunity

Comcast is an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.
Comcast will consider for employment applicants with arrest or conviction records in accordance with the requirements of applicable law, including the San Francisco Fair Chance Ordinance, the Los Angeles Fair Chance Initiative for Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.
Please note that federal state, or local laws and regulations may restrict or prohibit Comcast from hiring individuals convicted of certain crimes.
Additionally, an applicant’s criminal history may have a direct, adverse, and negative relationship on the job duties of this position, which may result in the withdrawal of a conditional offer of employment.