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About the Role

Big Human is seeking a Marketing Strategist to own client marketing programs from start to finish. This role is ideal for someone with agency experience looking for more ownership and rapid growth, working closely with the Director of Marketing.

Responsibilities

Translate client goals into marketing plans with clear goals, milestones, and success metrics.
Take the first strategic pass when a project starts from scratch.
Shape go-to-market and launch plans for new products, features, and campaigns.
Synthesize client inputs, research, and data into a clear strategic direction.
Estimate work hours, prioritize tasks, and break plans into weekly actions.
Make trade-offs and communicate rationale for decisions.
Maintain awareness of client engagement status to keep work focused.
Plan and execute campaigns across social, email, content, and web, selecting the optimal channel mix.
Develop creative concepts from ideation.
Collaborate with designers, writers, and other team members as needed.
Ensure campaigns are data-driven with clearly defined metrics.
Support data-driven discovery through collaboration with the analytics lead.
Edit AI-assisted and writer drafts for quality, accuracy, and clarity.
Fact-check all client-facing content.
Infuse copy with specificity, voice, and structure.
Report on progress against client goals.
Prepare weekly client decks and updates.
Communicate insights and recommendations clearly.
Utilize performance data to inform strategy adjustments.
Conduct tests and share learnings.
Manage day-to-day client work alongside the Marketing Manager.
Present plans, updates, and recommendations confidently.
Proactively flag risks, blockers, and uncertainties.
Ensure clear communication and follow-through in Asana and discussions.
Manage personal workstreams in Asana.
Develop templates, SOPs, and repeatable workflows from lessons learned.

Requirements

4–6 years of marketing experience.
At least 3 years of agency experience handling multiple clients simultaneously.
Ability to quickly understand new industries and become credible.
Strong creative thinking and concept generation skills.
Excellent editing skills with a focus on specificity and readability.
Demonstrated ownership, decision-making with imperfect information, and proactive approach.
Focus on results, balancing brand storytelling with growth.
Coachable and receptive to feedback.
Careful with risk, especially concerning budget, timelines, accuracy, and client relationships.
Clear, direct, and confident communication style.
Comfortable with AI tools and taking responsibility for their output.

Skills

Client Strategy
Campaign Planning
Content Strategy
Social Media Marketing
Email Marketing
Content Marketing
Web Marketing
Go-to-Market Strategy
Product Launch
Data Analysis
Project Management
AI Tools
Editing
Reporting
Client Communication
Team Collaboration
Asana

Location

NYC
Tri-State Area
Remote

Work Type

Full-Time
Remote

Experience Level

Mid-level (4-6 years experience)
Agency experience

Salary/Compensations

$85,000–$95,000

Benefits

Remote office (with regular coworking days)
Health, dental, and vision insurance (with an option fully covered by Big Human)
14 paid holidays
Generous vacation time
401(k) matching
10–16 weeks of paid parental leave
Internet credit
Home office upgrade stipend
Summer Fridays
Yearly team retreat
Company-sponsored team events
Shared Experience Fund
Donation matching
Education Fund for professional development

About the Company

Big Human is a full-service digital product agency founded in 2010.
They work with brands to create technology, design, branding, and marketing solutions.
Clients include Rockefeller Center, Gemini, Quinn, and Netflix.
Company values include being supportive, grounded, passionate, forward-thinking, and accountable.
They foster a workplace that encourages creativity, mental wellness, and work-life balance.

Equal Opportunity

Big Human is committed to fostering a diverse, inclusive, and equitable workplace.
They encourage BIPOC candidates and people from traditionally underrepresented backgrounds to apply.
They are an equal opportunity employer and value diversity.
They do not discriminate on the basis of race, color, religion, sex, gender identity or expression, sexual orientation, national origin, age, disability, pregnancy, genetic information, veteran status or any other status protected by law.