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About the Role
Skin + Me is seeking an experienced Motion and Paid Ads Designer to join their Creative & Brand Team in London. This role involves owning motion projects, creating performance-led animations for paid marketing channels, and adapting creative across various platforms.
Responsibilities
- Be a champion and guardian of our visual brand identity to deliver consistently high-quality creative across all touchpoints
- Own motion projects from brief and initial concept through to storyboard, animation, editing and final delivery
- Concept and execute performance-led animations and short-form videos for our paid marketing channels, including Instagram, Facebook, TikTok, YouTube, PR, OOH and more, with strong hooks, clear messaging hierarchy, engaging pacing and conversion in mind.
- Work closely with Growth and Creative teams to understand performance data and use creative learnings to inform, iterate and improve future ads
- Edit and elevate UGC and creator content into engaging, polished paid-social assets.
- Adapt creative effectively across different platforms, placements, formats and aspect ratios
- Develop multiple creative iterations and variations for testing across hooks, messaging, formats, CTAs and visual treatments
- Balance brand consistency with performance, finding new ways to evolve and test our creative while maintaining a strong visual identity
- Work closely with others in the Brand & Creative Team to bring innovative ideas to the table.
- Design captivating assets from ideation to delivery for our organic social channels to help build a community of brand advocates
- Stay up-to-date with industry trends, platform behaviours, emerging technologies and techniques to consistently deliver high-quality work
Requirements
- Strong experience within the beauty, skincare, health or wellness industries is preferable, in a D2C subscription led brand, with broad experience creating digital marketing campaigns and paid social creative.
- Exceptional animation, video-editing and short-form storytelling skills, with a strong understanding of pacing, hooks, messaging hierarchy and what makes performance-led advertising engaging and effective.
- Strong concepting skills, with the ability to take a brief, insight or performance learning and develop it into a clear creative idea through to final execution and iteration.
- Excellent knowledge of the full Adobe suite, including Photoshop, Illustrator, Premiere Pro and After Effects, with Figma ideally, alongside strong graphic design fundamentals across typography, composition, layout, colour and visual hierarchy.
- Confident across animation, video editing, compositing, sound design and basic colour grading, with experience editing UGC and creator content and adapting assets across multiple formats and placements.
- Experience with AI-powered motion and animation tools to enhance creativity, improve efficiency, streamline workflows and explore new ways of storytelling.
- A highly creative, open-minded and meticulous designer who is comfortable testing and iterating ideas, balancing strong creative craft with commercial objectives and working at pace in a start-up environment.
- Strong collaboration and communication skills, with the confidence to present and explain creative decisions, work closely with Brand, Copy, Growth and NPD teams, and independently own projects and priorities at midweight level.
Skills
- Motion graphics
- Paid Ads creative
- Animation
- Video editing
- Short-form storytelling
- Concepting
- Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, After Effects)
- Figma
- Graphic design
- Typography
- Composition
- Layout
- Color theory
- Visual hierarchy
- Compositing
- Sound design
- Color grading
- UGC editing
- AI-powered motion and animation tools
- Collaboration
- Communication
Location
- London
Work Type
- Hybrid
Experience Level
- Midweight
- Experienced
Benefits
- 25 Days Holiday
- Bank Holidays
- Free Breakfast
- Free Lunch
- Free Drinks
- Free Snacks
- Hybrid working
- Equity
- Healthcare cash plan
- Cycle to work schemes
- £500 annual development budget
- Assistance for working parents (nursery fees)
- Culture club events
- Highly discounted Skin + Me products
- Generous employee referral scheme
- Dog-friendly office
About the Company
- Skin + Me is a mission-driven start-up with seriously big skin goals.
- In 2018, we set out to solve a problem that millions of people faced: not just struggling with their skin, but struggling to navigate skincare itself.
- By combining dermatology expertise, pharmacy and technology, Skin + Me created a simpler, more personalised approach – and proved that expert-led care could reach people who'd never had access to it before.
- That belief became the foundation of something bigger.
- Today, + Me is the company behind Skin + Me, Hair + Me and Renew + Me, with more on the horizon.
- We're not building a single brand. We're building a category – one where clinical expertise, smart technology and real personalisation are the standard, not the exception.
- Every brand we build starts with a real problem.
- Every solution is rooted in science.
- And every person who joins + Me becomes part of re-engineering personal care for more people, in more ways.