Senior Content Creator, Runner's World at Hearst | GB | Rezi

Senior Content Creator, Runner's World at Hearst

Senior Content Creator, Runner's World

Hearst · GB

4 days ago

Senior Content Creator, Runner's World

Hearst · GB

5 days ago
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About the Role

As the Senior Content Creator, you will work alongside the Multiplatform Director to create and publish best-in-class content that drives traffic, engagement and membership. You will update the website with content, prioritising audiences such as Facebook and Google Discover. You will also be involved in shaping RW’s online content strategy and delivering exciting brand plans for the year ahead, including video content, events and membership.

Responsibilities

  • Write and edit daily digital content across multiple touchpoints, from curated news stories to the latest training advice, ensuring RW’s distinctive voice and authority are consistently reflected.
  • Use data and audience insights to help shape RW’s digital strategy, driving reach and engagement with our target audience, while balancing editorial excellence with commercial objectives.
  • Work collaboratively with print, social, video, membership, events and e-commerce teams to deliver compelling cross-platform storytelling.
  • Work specifically with the Membership Director to help support and drive sign-ups to Runner’s World Club.
  • Partner closely with the SEO team to develop and implement strategy, growing traffic across all key content pillars including Google Discover.
  • Ensure content produced via Hearst’s central hubs is effectively repurposed and distributed for digital platforms, with search, engagement and e-commerce performance in mind.
  • Maintain the highest standards of factual accuracy, originality and legal compliance across all copy.

Requirements

  • A proven track record of working on a digital brand at a senior level.
  • An enthusiastic self-starter who enjoys working as part of a small but dynamic brand team.
  • A strong eye for stories that will generate traffic, plus the ability to produce and edit news at speed to capitalise on traffic and engagement potential.
  • Skilled at using data to develop content strategy, and comfortable using Google Analytics and other insight tools to inform content and set targets.
  • A solid knowledge of SEO and how to build a strong search strategy that results in traffic growth and revenue with the best possible UX.
  • A passion for running, knowledge of the Runner's World brand and a clear understanding of its readership.

Skills

  • Content creation
  • Content publishing
  • Website content updates
  • Digital content strategy
  • Video content creation
  • Data analysis
  • Audience insights
  • SEO strategy
  • Cross-platform storytelling
  • Content repurposing
  • Factual accuracy
  • Originality
  • Legal compliance

Location

  • UK

Work Type

  • Full-time

Experience Level

  • Senior level

Benefits

  • Hearst Exclusives
  • Good Housekeeping Taste and Beauty Testing Panels
  • Office sample sales
  • Specsavers eye care
  • Company-funded Health Cash Plan
  • Access to mental health support
  • Discounted gym memberships
  • Cycle to Work scheme
  • Location Flex
  • Holiday Exchange
  • Charity Day
  • Wellbeing resources
  • Access to Hearst ERG groups
  • Generous Workplace Pension
  • Income Protection
  • Life Assurance
  • Season Ticket Loan
  • Salary Finance tools
  • Financial Wellbeing sessions
  • Home Tech benefits
  • Discounts across London
  • Everyday savings via the HAPI at Hearst app

About the Company

  • The UK's leading premium publisher, home to iconic and influential media brands including Esquire, Men's & Women's Health, ELLE, Good Housekeeping, Harper's Bazaar, Digital Spy, Cosmopolitan, Red and more.
  • At Hearst UK, we don't just create content – we shape culture.
  • Our workplace is driven by passion, shaped by authenticity and powered by creativity.
  • We back bold ideas, act with an entrepreneurial mindset and continually evolve to meet the moment – while respecting the legacy that's brought us here.
  • We believe in each other's potential and push boundaries together to create meaningful impact, both across the media landscape and in people's lives.
  • We're proud of our heritage – but even more excited about making history.

Equal Opportunity

  • Hearst UK is deeply committed to using our influential brands to reflect the world we want to live in – one that respects, protects, represents and uplifts the voices and opinions of all people.
  • As a business, we recognise the significant benefits of creativity, collaboration and innovation that come with diverse teams.
  • Not only is diversifying the voices in our organisation the right thing to do, but it also helps us create powerful and exciting content that can be enjoyed by many more people.
  • This is why we're working to build a sense of true belonging within our business and foster a culture in which everyone feels heard.