Impress employers and recruiters.
Choose from hundreds of resume examples.

Target Resume Now

Tailor your resume to this Sales - Membership Manager role.

Rezi rewrites your resume against Virgin Active Australia's job description. Free.

Resume score gauge reading 58 out of 100

Don't guess if your resume is good enough.

See how it scores against the Sales - Membership Manager posting at Virgin Active Australia — free, in seconds.

About the Role

As a Head of Department, you will lift your function by building strong teams, shaping culture, and driving performance to strengthen the entire club experience. Your leadership ensures standards are upheld, people are supported, and members feel the difference every day.

Responsibilities

Lead, coach and develop your team through regular feedback, performance conversations and structured development plans.
Create a positive, inclusive and safe team culture aligned with Virgin Active values.
Ensure clear role expectations, accountability and ownership across the team.
Recruit, onboard and retain top talent for your department.
Manage performance issues promptly, fairly, consistently and in line with policy.
Create fair and transparent rosters that balance business needs with team wellbeing and engagement.
Role model professionalism, integrity and strong leadership behaviours at all times.
Drive revenue, retention and key commercial KPIs relevant to your function.
Translate budgets and targets into clear team priorities and actions.
Use data and insights to identify opportunities for growth and improvement.
Ensure your team understands how their role impacts financial performance.
Plan and manage rosters, productivity and labour spend to achieve budget outcomes.
Use data to forecast staffing requirements and improve efficiency.
Support cross-department collaboration to achieve overall club targets.
Deliver club systems, processes and brand standards consistently across your department.
Maintain a safe, compliant and well-run operating environment.
Act as Manager on Duty and First Aid Officer when required, providing calm leadership during incidents.
Take responsibility for the secure opening and closing of the club.
Maintain accurate operational records and workforce documentation.
Identify performance risks early and take action to prevent disruption.
Continuously improve how your department operates.
Keep your department organised, prepared and performing at a high standard.
Work flexibly across the club’s seven-day trading hours to support members when they’re in the club.
Champion exceptional service standards across your department.
Ensure your team delivers warm, welcoming and professional interactions with members.
Respond effectively to feedback, complaints and service recovery opportunities.
Role model service behaviours and set the tone for the club experience.
Partner with other departments to create a seamless member journey.
Embed a culture of accountability for member satisfaction and experience.
Lead the club’s sales rhythm, ensuring daily activity, follow-up and conversion behaviours are structured, tracked and consistently executed.
Maintain strong pipeline visibility, ensuring leads are actively managed from enquiry through to join, with clear accountability for outcomes.
Coach the Experience team in lead handling, appointment setting, presentations and closing techniques to lift confidence, consistency and conversion performance.
Own and uphold new member conversion standards, ensuring the sign-up process is seamless, welcoming and sets members up for strong engagement from day one.
Monitor sales performance against targets, identifying trends, gaps and opportunities, and translating insights into clear corrective actions.
Drive disciplined follow-up practices to maximise lead-to-appointment and appointment-to-join outcomes.
Develop and maintain corporate relationships, coordinating proposals and presentations to support business growth.
Drive ancillary revenue opportunities by partnering with Product and Service teams to promote Club V, Learn to Swim and Personal Training pathways as part of the member journey.
Maintain disciplined oversight of member administration processes — including cancellations, reconciliations and banking workflows — supporting accuracy, trust and operational consistency.
Collaborate with the HOD team to align sales strategies with broader club commercial priorities.
Maintain accurate sales reporting and documentation to support forecasting, performance reviews and accountability.
Identify and implement continuous improvements that strengthen sales efficiency, conversion and member acquisition outcomes.
Promote responsible use of sales resources and ensure activity levels support sustainable growth.

Requirements

Minimum 3–5 years’ experience in a target-driven sales environment, ideally within fitness, hospitality, retail or membership-based businesses, with a proven track record of achieving results.
Hands-on experience managing pipelines, converting opportunities and coaching others to lift sales performance while delivering a strong member experience.
Lead with authenticity, care and integrity.
Show up with empathy and fairness, and create an environment where people feel safe, supported and inspired to give their best.
Understand how your role connects to the wider club and business goals.
Think strategically, make informed decisions and help your team understand the purpose behind their work.
Set high standards for yourself and others.
Seek continuous improvement, challenge the status quo and drive performance, capability and results forward.
Invest in your team’s development and wellbeing.
Recognise contribution, build trust and create a culture of inclusion, collaboration and accountability.
Step up, follow through and take responsibility for outcomes.
Act with intent and lead from the front.
Communicate clearly and respectfully, even when it’s uncomfortable.
Address issues early, give honest feedback and use challenges as opportunities for growth.

Skills

People Leadership
Commercial Leadership
Operational Leadership
Service Leadership
Membership Sales
Sales pipeline management
Sales conversion
Coaching
Member experience
Data analysis
Forecasting
Budget management
Performance management
Team development
Recruitment
Onboarding
Retention
Performance reviews
Rostering
Customer service
Feedback management
Complaint resolution
Reporting
Collaboration

Location

Onsite

Work Type

Full-time

Experience Level

3-5 years

Benefits

Competitive performance incentives
Complimentary club membership for you and a workout buddy
Discounted personal training and wellbeing services
Exclusive perks and discounts with retail and lifestyle partners
Flexible working options
Paid parental leave
Ongoing personal and professional development
24/7 confidential wellbeing support through Employee Assistance Program

About the Company

At Virgin Active, our people are our special sauce. We believe great teams create unforgettable member experiences — and that starts with a culture where energy, ownership and individuality are celebrated.
You’ll join a team known for pushing boundaries, elevating standards and bringing personality into everything we do.
We expect a lot — and in return, we invest in your growth, support your leadership journey and give you the freedom to make an impact.
This is a place for people who want to grow, lead and contribute to something bigger than themselves — while having a bit of fun along the way.
Join one of the world’s most iconic and purpose-led brands, changing people’s lives for the better through wellness.
Be part of a culture that champions wellbeing, inclusion and growth, where people are encouraged to bring their whole selves to work.
A workplace built around movement and wellbeing, where energy and community are part of your everyday.
A fun, human culture – we believe great results come from great energy, connection and smiles, not just spreadsheets.