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About the Role
Williams Auto Group is seeking an energetic and passionate General Sales Manager to join their team. This leadership position is crucial to the dealership's success and contributes to its status as a volume sales leader in the market. The role offers a dynamic work environment with a focus on customer satisfaction and community involvement.
Responsibilities
- Hires, trains, supervises, and monitors the performance of new- and used-vehicle department managers.
- Participates in the preparation of the annual dealership forecast by projecting unit sales, gross profits, expenses, and operating profits for the new- and used-sales departments.
- Meets with sales managers (new and used) to establish annual and monthly objectives for unit sales, gross profits, expenses, and operating profit.
- Ensures that sales managers (new and used) understand dealership policies, procedures, and sales systems.
- Provides feedback annually to new- and used-vehicle department personnel during career development sessions.
- Works with dealer and general manager to determine appropriate days’ supply for new and used vehicles and orders/acquires vehicle inventory accordingly.
- Establishes standards for displaying, merchandising, and maintaining new and used vehicles.
- Establishes procedures for quick disposal of over-aged vehicles.
- Issues all demonstrators and ensures that appropriate dealership records are maintained.
- Checks the condition of all demonstrators monthly.
- Audits repair orders for used vehicles as needed to ensure prompt reconditioning.
- Meets with the general manager to review monthly forecasts, commission sheets, productivity reports, and the profit performance of each department as a whole and each salesperson individually.
- Studies local market conditions, demographics, and past sales history. Makes recommendations to the general manager regarding short- and long-range advertising plans, sales promotions, staffing needs, lease promotions, and compensation plans.
- Conducts major sales promotions and advertising as needed (i.e., used-car classifieds, large new display ads, radio, Internet etc.).
- Approves all sales incentives in writing before submitting to the office.
- Addresses customer complaints to ensure high level of customer satisfaction.
- Creates systems that ensure ongoing sales training, including weekly sales meetings.
- Audits all appraisals of trade-in vehicles.
- Attends auction at least once monthly.
- Reviews and initials all deals before they are posted.
- Facilitates new-vehicle pre-delivery with the service manager.
- Ensures facility is secure, well lit, and professional in appearance.
- Attends managers meetings as requested.
Requirements
- State Sales License
- Valid Driver's License
Skills
- Critical thinking
- Basic math skills
- Strong communication skills
- Problem-solving ability
Education Level
- High school diploma or general education degree (GED)
Benefits
- 401(k)
- 401(k) matching
- Dental insurance
- Employee discount
- Flexible spending account
- Health insurance
- Life insurance
- Paid time off
- Professional development assistance
- Referral program
- Retirement plan
- Vision insurance
About the Company
- Williams Auto Group is a volume sales leader in the market.
- Offers a fun, fast-paced work environment with a focus on customers and community involvement.