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About the Role

Responsible for developing communications strategies, content, and messaging for various print and digital communication materials. Serves as a communications liaison to at least one Texas Association of Counties’ internal department and assists with various communications department media assets. Oversees communications projects from strategy development to results measurement and directs or assists in digital marketing efforts. Requires understanding client needs and actively managing assigned accounts. Some travel is required.

Responsibilities

• Oversees various communications projects from development of strategy to measurements of results.
• Serves as communications liaison to at least one Texas Association of Counties’ internal department and assists with communications department media assets (podcast, magazine, blog, etc.).
• Creates content for publications, promotional materials, website, social media and other digital platforms.
• Writes, copyedits, proofreads, and revises communications content as necessary.
• Identifies assigned client requirements, serves as liaison to facilitate project management and compliance with project needs.
• Develop and implement comprehensive communication strategies aligned with organizational goals.
• Understand and meet the needs of assigned clients.
• Actively manage client accounts and ensure client satisfaction.
• Understands the mission of the Texas Association of Counties (TAC) and ensures that is accurately portrayed throughout materials.
• Performs other duties as assigned.
• Develops clear, actionable marketing and communications content that increases awareness and understanding of risk management services, benefits and coverage options.
• Maintains deep understanding of assigned business lines, target audiences and relevant industries to develop and implement marketing strategies that advance business objectives, reinforce brand identity, and strengthen member engagement.
• Coordinate the timely production of content and deliverables by engaging stakeholders, managing timelines, obtaining buy-in, and utilizing tools such as production calendars and project-tracking software.
• Translates complex risk management and coverage information into engaging, accessible, and audience-appropriate content across channels, including educational webinars, digital marketing, social media, and member outreach.
• Ensure the quality, consistency, accuracy, and brand alignment of all content, verifying information against reliable sources and upholding TAC's reputation, goals, and brand standards.
• May serve as Communications liaison on a TAC committee.

Requirements

• Bachelor's degree in communications, journalism, or a related field required.
• Six to eight years of relevant work experience may be substituted for a bachelor's degree.
• Minimum five years’ experience in a communications-related field, including journalism, media, publications, public relations or marketing.
• Experience with local government, professional associations, insurance, or risk management is strongly preferred.
• Experience in a client-facing role developing marketing and communications materials for products or services is strongly preferred.
• Position requires a high degree of professionalism in representing TAC in significant contacts with elected officials and members.
• Must function independently with minimal supervision.
• Excellent time management and record keeping required.
• Will be required to attend various conferences, events and other necessary travel.
• Current Texas driver’s license with good driving record required; must be able to drive.
• Occasionally lifting and/or carrying 11-24 pounds.

Skills

• Excellent communication skills, both written and verbal
• Ability to work with persons from a variety of cultural, economic and educational backgrounds
• Proficient in AP style
• Proficient in Microsoft Office products including Outlook, Word, Excel, SharePoint and PowerPoint
• Proficiency in Adobe Creative Suite preferred
• Proficiency with creating content for social media (Facebook, X, LinkedIn and Instagram) preferred
• Knowledge of email marketing services and content management systems preferred

Location

• Austin, TX

Work Type

• In Office
• Teleworking

Experience Level

• Level II classification
• Candidates with higher-level experience may be considered for placement in a more advanced role
• Minimum five years’ experience
• Six to eight years of relevant work experience

Education Level

• Bachelor's degree in communications, journalism, or a related field

Salary/Compensations

• $82000.00 - $86000.00

About the Company

• Texas Association of Counties (TAC)