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About the Role

The Senior Director, Thought Leadership is responsible for showcasing Novotech's global delivery record to sponsors in the United States and Europe by leveraging the expertise of internal professionals. This role focuses on writing and editorial leadership, involving interviewing experts, conducting research, and drafting content that highlights Novotech's capabilities as a partner for global programs. The position reports to the Chief Marketing Officer and collaborates with the Chief Medical Office and Global Project Management organization.

Responsibilities

Maintain and extend the evidence base behind sponsor selection criteria for global programs.
Develop case studies, data-led articles, and reference stories for US and European sponsors, emphasizing named teams, enrollment results, and submission history.
Collaborate with Sales and Business Development to secure client references and co-authored content.
Document Novotech's cross-phase and cross-region programs.
Conduct interviews with medical, scientific, and delivery experts to draft content, aiming for 90% completion for expert refinement.
Research topics thoroughly before interviews, incorporating survey data, expert insights, and client perspectives.
Create practical, actionable content for sponsors, including playbooks, pitfalls, and lessons learned from trials, prioritizing evidence over adjectives.
Maintain high draft quality, utilizing generative AI for research and initial drafts while ensuring the final work reflects the expert's voice.
Build and manage the editorial calendar in conjunction with the Chief Medical Office and therapeutic delivery units, covering areas like oncology, immunology, CNS, infectious disease, and general medicine.
Execute content as defined campaigns with clear start and end dates.
Translate industry insights into content by mining Novotech's market research, commercial insights, regulatory shifts, and conference themes.
Publish content across various channels, including LinkedIn posts, byline articles, playbooks, webinars, and podcast episodes, targeting sponsor visibility.
Establish planning standards for executive content, including topics, talking points, and timing for executive appearances.
Identify and develop internal experts to serve as Novotech's scientific representatives.
Arrange media training for experts as needed.
Integrate new experts into the program as they join or take on new responsibilities.
Support scientific advisory boards with marketing input.
Develop and maintain relationships with trade, business, and scientific media to secure placements.
Write press releases, byline articles, and keynote content.
Explore and establish new content channels, such as podcasts, matching content to the most effective platforms.
Shape Novotech's thought leadership presence at key industry events, including JP Morgan and major therapeutic congresses.
Track readership, engagement, and utilization by Sales and Business Development.
Monitor shifts in how sponsors perceive Novotech over time.
Report program results clearly to the Chief Marketing Officer and executive team.
Maintain a straightforward system for sharing program outputs internally and externally.

Requirements

10 to 12 years in marketing communications, content, or editorial roles.
At least five years leading thought leadership programs.
Clinical development industry experience is required.
CRO experience is strongly preferred.
Ability to hold credible conversations with a Chief Medical Officer regarding trial design, therapeutic areas, and sponsor perspectives.
Proven track record of interviewing scientific or medical experts and writing in their voice.
Readiness to share published examples and detail personal contribution to drafts.
Experience placing stories with trade and business media.
Experience preparing executives for interviews and keynotes.
Experience managing an editorial calendar across multiple therapeutic areas and regions.

Skills

Writing
Editorial leadership
Content strategy
Interviewing
Research
Media relations
Podcast production
Bylined articles
Public speaking preparation
Editorial calendar management
Campaign management
Industry insight analysis
Content distribution
Executive communication planning
Expert identification and development
Media training coordination
Scientific advisory board support
Press release writing
Keynote content development
Channel development
Event presence shaping
Performance tracking
Reporting
Internal and external content sharing

Location

United States
Europe

Work Type

Full-time

Experience Level

Senior Director
10-12 years experience
5+ years leadership experience

Salary/Compensations

$190,000 to $210,000 USD

Benefits

Flexible working options
Paid parental leave for both parents
Flexible leave entitlements
Wellness programs
Ongoing development programs
NovoLife flexible benefits framework
Mentorship opportunities
Professional development programs

About the Company

Novotech is a global full-service clinical Contract Research Organization (CRO).
Novotech combines industry leadership with an award-winning workplace culture that values ambition, innovation, and growth.
Novotech has a global footprint with over 30 offices across Asia-Pacific, the United States, and Europe.
The company unites professionals from diverse backgrounds to advance therapies.
Novotech offers trust, flexibility, and autonomy through programs like NovoLife to empower team members for work-life balance.
Novotech provides access to mentorship, professional development, and a dynamic community.
Novotech possesses advanced therapeutic and regulatory expertise, cross-market execution capabilities, and a client-centric service model.
Novotech fosters a collaborative culture where every voice is heard and valued.
Novotech provides ongoing support from senior stakeholders and the leadership team.

Equal Opportunity

Novotech is committed to being an employer of choice for gender equality and providing an inclusive work environment where everyone is treated fairly and with respect.
Novotech is looking for people who are passionate about working in clinical research and biotech, including people who identify as LGBTIQ+, have a disability or have caring responsibilities.
Novotech is a Circle Back Initiative Employer and commits to responding to every application.